VR (Virtual Reality) and Immersive Video News

Ericsson ConsumerLab - Ten Hot Consumer Trends 2030
Dec 10, 2019 – According to the Ericsson (NASDAQ: ERIC) ConsumerLab Hot Consumer Trends report, consumers expect an array of beneficial services from connected technology interacting with our senses of sight, sound, taste, smell and touch to be a common reality by 2030.
News categories: Ericsson, Dr. Pernilla Jonsson, Dr. Michael Björn, Digital TV, Market Research, UX, VR, Worldwide

EE hosts 5G-powered multi-location augmented reality gig
Nov 28, 2019 – EE has treated commuters to an AR gig over 5G starring British band, Bastille. Bastille performed at Birmingham’s New Street Station, while fans in Liverpool and Edinburgh live streamed the performance using Nreal mixed reality glasses and the latest Samsung devices.
News categories: EE, Pete Jeavons, 5G, Digital TV, UK, VR

Worldwide spending on AR/VR expected to reach $18.8bn in 2020
Nov 27, 2019 – Worldwide spending on augmented reality and virtual reality (AR/VR) is forecast to be $18.8 billion in 2020, up 78.5% versus the $10.5 billion IDC expects will be spent in 2019. Continued strong growth is predicted for the 2019-2023 period.
News categories: IDC, Giulia Carosella, Marcus Torchia, Market Research, VR, Worldwide

Ericsson releases November 2019 Mobility Report
Nov 25, 2019 – Ericsson (NASDAQ: ERIC) expects average monthly data-traffic-per-smartphone to increase from the current figure of 7.2 GB to 24 GB by the end of 2025, in part driven by new consumer behavior, such as Virtual Reality (VR) streaming.
News categories: Ericsson, Fredrik Jejdling, 5G, Content Distribution, Digital TV, Market Research, Mobile, Smart Home, VR, Worldwide

Immersive Economy in the UK 2019 report published
Nov 19, 2019 – Immerse UK and Digital Catapult have published the second Immersive Economy in the UK report. It explores the spread of companies working with immersive technologies such as high-end visualisation, virtual, mixed, and augmented reality, haptics and other sensory interfaces with data.
News categories: Digital Catapult, Immerse UK, Jeremy Silver, Fiona Kilkelly, Market Research, UK, VR

Immersive Digital Experiences Alliance releases 1st set of specifications
Oct 9, 2019 – The Immersive Digital Experiences Alliance (IDEA) has released the first draft of royalty-free specifications for the Immersive Technology Media Format (ITMF). ITMF is a display-agnostic interchange format for conveying high-quality and complex image scenes to a wide variety of immersive displays.
News categories: Immersive Digital Experiences Alliance, Pete Ludé, Digital TV, VR, Worldwide

Sony captured 30% of VR hardware revenues in 2018
Aug 5, 2019 – Strategy Analytics' data on the VR headset market shows a decline in annual hardware revenues for the first time. The decline is confined to the low value segment however. The forecast shows continued growth in the Console and PC-tethered VR segments.
News categories: Strategy Analytics, David MacQueen, David Kerr, Market Research, VR, Worldwide

ZTE and China Telecom show 5G 8K+VR at MWC Shanghai 2019
Jun 28, 2019 – ZTE (0763.HK/000063.SZ) and China Telecom have demonstrated 5G 8K+VR at MWC Shanghai. Images and data were captured by an 8K VR 360° camera and transmitted via a 5G network, allowing visitors, wearing VR glasses, to enjoy an immersive viewing experience.
News categories: ZTE, China Telecom, 5G, China, Content Distribution, Digital TV, In-Car, MWC20, VR

AR/VR headsets return to growth in Q1
Jun 26, 2019 – The worldwide AR and VR headset market returned to growth after a year of decline as global shipments during the first quarter of 2019 (1Q19) reached 1.3 million, up 27.2% from the same quarter last year, according to IDC.
News categories: IDC, Jitesh Ubrani, Tom Mainelli, Market Research, VR, Worldwide