Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

27% of US broadband households engage in some form of piracy or account sharing
Jul 16, 2019 – Parks Associates research forecasts that in 2019, U.S. OTT and pay-TV companies will see $9.1 billion in lost revenue due to piracy and account sharing. This number is expected to grow to $12.5 billion in 2024, a growth rate of 38%.
News categories: Parks Associates, Brett Sappington, Content Protection, Digital TV, Market Research, USA

U.S. consumer technology sales to exceed $400bn in 2019
Jul 15, 2019 – The growing popularity of streaming services, artificial intelligence (AI)-enabled emerging devices and in-vehicle technology will help drive the U.S. consumer tech industry to a record-breaking $401 billion in retail revenues in 2019, according to the CTA.
News categories: Consumer Technology Association, Gary Shapiro, Digital TV, Market Research, Smart Home, Smart TV, USA

Hotstar sets streaming world record with 25.3 million concurrent viewers
Jul 15, 2019 – Hotstar set a new record during the India vs New Zealand ICC Cricket World Cup semi-final. The platform registered 25.3 million concurrent viewers, shattering its own previous world record of 18.6 million set during the VIVO IPL 2019 final.
News categories: Hotstar, Varun Narang, Vinod Thadani, Canada, Digital TV, India, OTT, Subscribers, USA

egta survey shows continued transformation of the advertising industry
Jul 12, 2019 – Over 100 CEO’s and senior executives from surveyed egta members expect growth in ad spend for both Total Video and Total Audio in the next three years. An exclusive survey carried out by egta sheds light on the continued transformation the advertising industry is expecting.
News categories: egta, Katty Roberfroid, Advertising, Market Research, Worldwide

European pay TV to gain 17.7 million subscribers between 2019 and 2023
Jul 12, 2019 – According to Dataxis, the European pay TV market is expected to gain 17.7 million subscribers between 2019 and 2023, reaching 230 million subscribers at the end of the period. The growth will be driven by IPTV and OTT.
News categories: Dataxis, Cable TV, Digital TV, Europe, IPTV, OTT, Satellite, Subscribers, Terrestrial

Manatt and Vorhaus report on the state of content consumption
Jul 11, 2019 – Manatt, Phelps & Phillips and Vorhaus Advisors have released their inaugural Digital Strategy Study. Based on a comprehensive survey, the report identifies trends that illustrate how consumers are interacting with technology to consume digital content.
News categories: Manatt, Phelps & Phillips, Ned Sherman, Mike Vorhaus, Digital TV, Market Research, USA

Prices for mid- and large-sized LCD panels keep falling in 3Q
Jul 11, 2019 – According to WitsView, prices for mid- and large-sized LCD panels are unlikely to stop falling in 3Q19, mainly due to the trade war that raged on in 2Q. Some LCD brands have already stocked up beforehand and there are raised inventory levels of completed devices in North America.
News categories: TrendForce, Anita Wang, Digital TV, Market Research, Smart TV, Worldwide

7.1 million digital paying CATV subscribers for Hathway at end-2Q 2019
Jul 10, 2019 – GTPL Hathway has announced results for its FY20 first quarter. GTPL seeded 200,000 STBs during the quarter, taking total seeded STBs as on June 30, 2019 to 9.70 million. Digital paying subscribers as on June 30, 2019 stood at 7.1 million.
News categories: GTPL, Cable TV, Digital TV, India, Results, Subscribers

India active DTH subscribers up 1.95 million in 1Q 2019
Jul 10, 2019 – According to figures submitted to TRAI, active satellite pay TV subscriptions in India reached 72.44 million at the end of March 2019, up 1.95 million versus the end of the previous quarter, and up 4.91 million year-on-year.
News categories: Telecom Regulatory Authority of India, Cable TV, Digital TV, India, Satellite, Subscribers