Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Pay TV in Portugal grows 4.1% YoY in 1H 2020
Sep 16, 2020 – According to Anacom, in Portugal in the first half of 2020, around 89.3% of households had pay TV, 3.3 percentage points more than the previous year. The number of subscribers was 4.15 million, up 165,000 (+4.1%) year-on-year.
News categories: Anacom, Digital TV, Market Research, Portugal, Subscribers

Finns prefer to watch streaming services on the TV
Sep 15, 2020 – A TV screen is still the most popular choice for keeping up with the content in paid streaming services, according to DNA’s Digital Lifestyle survey. The TV is still the most common viewing device in the home.
News categories: DNA, Mervi Rouvinen, Digital TV, Finland, Market Research, OTT, Set Top Box

Eastern Europe SVOD subscriptions to more than double
Sep 14, 2020 – According to Digital TV Research, Eastern Europe will have 26.42 million paying SVOD subscriptions in 2025 - more than double from the 10.26 million recorded at end-2019. Russia will generate 4.8 million of the growth.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, OTT, Subscribers

MENA SVOD subscriptions to grow 148% by 2025
Sep 10, 2020 – According to Digital TV Research, there will be 27.16 million paying SVOD subscriptions in the Middle East and North Africa by 2025, up from 10.95 million recorded at end-2019.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Middle-East, OTT

OzTAM adds co-viewing to BVOD reporting
Sep 10, 2020 – OzTAM has introduced CTV co-viewing data to its VPM Report. The enhancement evolves the VPM service from a 1:1 people-to-device measure for BVOD to reflect that people often watch BVOD content together on a CTV.
News categories: OzTAM, Doug Peiffer, Advertising, Australia, Big Data, Digital TV, Market Research, OTT

One million customers for RCN, Grande and Wave
Sep 9, 2020 – RCN, Grande and Wave, providers of high-speed internet, digital TV and phone services across seven of the top 10 DMAs the U.S., have announced that together they are now serving one million customers.
News categories: RCN, Grande Communications, Wave Broadband, Jim Holanda, Cable TV, Digital TV, Subscribers, USA

Global CE market generated $683bn in trade value in 2019
Sep 7, 2020 – According to Futuresource, the global CE market added just over $3bn in 2019 to generate a total of $683bn in trade value. Product support has become an expanding problem that vendors must grapple with.
News categories: Futuresource Consulting, Simon Forrest, Digital TV, Market Research, Worldwide

Asia Pacific to add 200 million SVOD subscribers
Sep 7, 2020 – According to Digital TV Research, Asia Pacific will have 467 million SVOD subscriptions in 2025, up from 267 million in 2019. China will contribute 279 million SVOD subscriptions in 2025 – 60% of the total.
News categories: Digital TV Research, Simon Murray, Asia, Australia, China, Digital TV, India, Japan, Korea, Market Research, OTT

PwC releases Global Entertainment & Media Outlook 2020–2024
Sep 2, 2020 – According to PwC, the COVID-19 pandemic has accelerated and amplified ongoing shifts in consumers’ behaviour, pulling forward digital disruption and forging industry tipping points that wouldn’t have been reached for many years.
News categories: PwC, Werner Ballhaus, Digital TV, Market Research, UK, Worldwide