USA (United States of America) Digital TV News

28% of U.S. smart speaker owners use it to control a smart home device
Dec 12, 2018 – Parks Associates research finds 28% of U.S. broadband households with a smart speaker with voice assistant use the device to control a smart home device, compared to only 12% that use the device to control an entertainment device.
News categories: Parks Associates, Jennifer Kent, Market Research, Smart Home, USA

Verizon begins Fios TV One rollout
Dec 11, 2018 – Verizon has begun the rollout of Fios TV One, the next level of Fios TV service with voice remote, WiFi-connected set-top boxes, 4K capability and more. The rollout across all Fios markets will be completed in January.
News categories: Verizon, Digital TV, IPTV, Set Top Box, USA, UX

Nordija wins IPTV contract from US fibre operator Ting
Dec 10, 2018 – Nordija has announced that it is providing the technology behind the soon-to-be-launched IPTV service Ting TV. The software platform fokusOn was chosen by US fibre operator Ting as the engine behind the solution.
News categories: Nordija, Ting, Thomas Christensen, Michael Goldstein, Content Distribution, Digital TV, IPTV, Multiscreen, Set Top Box, USA

7Park Data tracks path from SVOD viewing to buying on Amazon.com
Dec 6, 2018 – 7Park Data has announced the availability of OTT Stream to Shop, a data intelligence product that tracks and analyzes the Amazon.com purchase behaviors of US consumers after viewing TV and movie titles on Netflix, Hulu, and Amazon Prime Video.
News categories: 7Park Data, John Sollecito, Advertising, Digital TV, OTT, USA

Research Now SSI and iSpot.tv partner to measure ad effectiveness
Dec 6, 2018 – Research Now SSI has partnered with iSpot.tv to help brands better understand advertising efficacy. The combination of iSpot's ad analytics with Research Now SSI's unified data, results in the largest passively monitored and surveyable TV viewership panel in the United States.
News categories: Research Now, iSpot.tv, Bob Fawson, Robert Bareuther, Advertising, Big Data, Digital TV, OTT, USA

Comcast rolling-out Amazon Prime Video on Xfinity X1
Dec 5, 2018 – Comcast and Amazon have announced that the Prime Video service will launch over the next week on Comcast’s Xfinity X1. With Amazon Prime Video integrated into the X1 guide, customers can easily browse the Prime Video catalog on Xfinity on Demand.
News categories: Comcast, Prime Video, Matt Strauss, Greg Hart, Apps, Cable TV, Digital TV, OTT, Set Top Box, USA

Over 80% of U.S. smart TVs are now connected to the internet
Dec 4, 2018 – Parks Associates research has shown that ownership of streaming media players has almost doubled from about 21% of U.S. broadband households in 2014 to almost 40% in 2018, while smart TV ownership has increased from 34% to 53% during the same time period.
News categories: Parks Associates, Elizabeth Parks, Digital TV, Market Research, OTT, Smart TV, USA

Nielsen expands Dynamic Ad Insertion pilot with MediaTek and A+E Networks
Nov 29, 2018 – Nielsen (NYSE: NLSN) is expanding its U.S. Dynamic Ad Insertion (DAI) pilot. MediaTek will bring advanced DAI to their Smart TV platform, and A+E Networks is joining CBS to begin replacing advertisements in live linear programming.
News categories: Nielsen, MediaTek, A+E Networks, Kelly Abcarian, Mike Chang, Advertising, Digital TV, Semiconductor, Smart TV, USA

Tech Mahindra sets up Video Integration and Engineering unit
Nov 29, 2018 – Tech Mahindra has announced the setting up of a ‘Video Integration and Engineering’ (VIE) business unit to leverage cutting edge technology and solutions to cater to the heavy demand of video services in the 5G ecosystem.
News categories: Tech Mahindra, CP Gurnani, Manish Vyas, Naveen Kadiyala, 5G, Digital TV, India, USA