BSkyB Confirms Compatibility with LG, Panasonic, Samsung and Sony '3D Ready' TVs

Sky’s 3D TV service to work across the UK’s first range of 3D TVs

BSkyB (Sky) [LSE:BSY] today confirmed that its forthcoming Sky 3D TV service, which is to launch later this year, will be compatible with a wide range of 3D Ready TVs being launched in the UK and Ireland during 2010.

At this week’s CES, LG Electronics, Panasonic, Samsung and Sony will all announce an intention to introduce ‘3D Ready’ TVs this year, and Sky’s 3D service will be compatible with all of their respective 3D TV products.

Sky’s existing Sky+HD boxes, which are in 1.6 million UK and Irish homes, are already equipped to receive 3D TV, so customers will only need to upgrade their TV set. The new 3D ready TVs will enable Sky+HD customers to watch both high definition (HD) and 3D services from the same TV set.

After becoming the first UK broadcaster to demonstrate 3D through a domestic TV in December 2008, Sky has since reached a number of further 3D ‘firsts’, such as broadcasting a Keane gig in 3D live over its satellite platform and offering the UK’s first ever live public demonstration of 3D – a performance of Swan Lake by English National Ballet – at the Hay Festival.

Sky has since announced its intention to launch the UK’s first 3D service in 2010. The service will offer a broad selection of the best available 3D programming, expected to include movies, arts, entertainment and sport. The service will be broadcast across Sky’s existing HD infrastructure.