SafeNet's DRM Technology Brings Secure Mobile Broadcast Television to IBC

Thursday, September 6th, 2007 

SafeNet’s DRM Fusion Toolkit4TV Enables Multiple Exhibitors at IBC 2007 to Showcase Industry’s First Secure Mobile TV Services Based on the OMA BCAST Smartcard Profile

AMSTERDAM, Netherlands — SafeNet, Inc., a global leader in information security, today announced that its DRM Fusion Toolkit4TV, the world’s only DRM solution to support multiple standards for mobile TV protection, will be featured in several mobile broadcast delivery demonstrations at IBC 2007. The exhibition portion of IBC 2007 will take place September 7-11, 2007 at the RAI Convention Center in Amsterdam.

While mobile operators, broadcasters, and content owners recognize broadcast mobile TV as the model of choice for the digital distribution of premium content they also realize that its success will be dependent on ensuring that both the content and the service are protected from unauthorized use and distribution. To address these concerns, SafeNet is partnering with leaders in the industry to offer mobile TV solutions which not only meet the content security and management needs of these stakeholders but also enables faster and easier Mobile TV service deployments.

The inclusion of SafeNet’s DRM Fusion Toolkit4TV into a mobile broadcast delivery platform ensures that customers can support multiple open protection standards favored by the mobile community including the latest OMA BCAST Smartcard Profile, as well as offer services across the widest possible range of handsets.

To view live demonstrations of secure mobile broadcast television made possible through the integration of the SafeNet’s DRM Fusion Toolkit4TV at IBC visit http://www.safenet-inc.com/IBC2007 to schedule an appointment or visit the booth of any of the following SafeNet DRM Partners:

  • Irdeto: Hall 1, Booth #451
  • T-Systems: Hall 1, Booth #279
  • Thomson: Hall 1, Booth #411

SafeNet will also conduct the following live demonstrations, made possible by the company’s DRM technology, in booth M396 of the Mobile Zone at IBC:

  • Mobile music downloads & real time streaming content featuring protection and licensing with Windows Media DRM over PC media players & handheld devices.
  • OMA DRM v2.0-based mobile media protection and licensing for content being consumed via phones/handheld devices.

For more information about SafeNet’s solutions for protection and distributing mobile content or to schedule an appointment with one of SafeNet’s DRM specialists at IBC please visit http://www.safenet-inc.com/IBC2007.

About DRM FusionToolkit4TV

DRM Fusion Toolkit4TV provides content and service protection as well as rights management capabilities for broadcast mobile TV. It delivers an all-in-one solution that mobile operators and service providers can seamlessly integrate into their broadcast delivery platform to bring exciting new mobile TV services to market.

DRM Fusion Toolkit4TV can also be used to simultaneously secure multiple services using different mobile TV protection standards. This allows services to be provided to the widest possible range of handsets. The product exploits the reliability and robustness framework provided by DRM Fusion Toolkit, SafeNet’s established product for download and streaming protection.

Specific broadcast mobile TV protection standards supported include:

  • DVB 18Crypt standard based on OMA 2 DRM
  • OMA BCAST smartcard profile standard
  • OMA BCAST DRM profile standard
  • Windows Media DRM
  • MBMS security standard

Link: SafeNet