Qualcomm and FarEasTone to Explore Creation of a MediaFLO service in Taiwan

TAIPEI, Taiwan – July 07, 2010 – Building on the momentum of MediaFLO™ services in the United States and Japan, Qualcomm Incorporated (Nasdaq: QCOM) today announced it has signed a non-binding MOU with Far Eastone Telecommunications (FarEasTone) to explore the creation of a broadcast mobile media operator using MediaFLO technology in Taiwan. FAR EASTONE is one of the largest mobile network operators in Taiwan, where pay TV penetration has reached over 81 percent.

“We are committed to working with local players to commercialize MediaFLO mobile media services in Taiwan and drive business results for Taiwan’s information and communications technology industry,” said Neville Meijers, senior vice president and general manager of Qualcomm MediaFLO Technologies. “We are now in discussions with FAR EASTONE to determine the right business model and structure of a possible MediaFLO venture.”

“MediaFLO is a superior platform for rich mobile media services, including live mobile TV, as well as the delivery of real-time datacasting services, interactive advertising, e-publications, games and other multimedia content,” said Roger Chen, vice president of business development and multimedia services for FAR EASTONE. “FAR EASTONE believes Qualcomm’s technology leadership in the mobile entertainment space can help us to grow and diversify our offering for Taiwanese consumers.”

The discussions between Qualcomm and FAR EASTONE come in advance of an anticipated UHF spectrum auction in early 2011, when Taiwan’s regulatory agency, the National Communications Commission, is expected to issue two mobile TV licenses in the market.