SENSIO and MediaTek Join to Offer High-Quality 3D-Capable SoC Products Targeted to Newest 3DTVsWednesday, November 10th, 2010
Integration of SENSIO® 3D technology into MediaTek SoC gives consumer electronics manufacturers access to high-quality, immersive 3D capability
MONTREAL, Quebec — SENSIO Technologies Inc. (SENSIO)(TSX VENTURE:SIO) today announced that it is teaming up with MediaTek Inc., (Taipei: 2454), a leading fabless semiconductor company for wireless communications and digital multimedia solutions, to integrate SENSIO® 3D technology into MediaTek products. Equipped with SENSIO® 3D, MediaTek SoC (system-on-chip) products targeted to the 3DTV market will enable television manufacturers to provide a high-quality, immersive 3D experience.
“As a company deeply involved in the television market, MediaTek is invested in offering its clients flexible, high-end products that support the highest-possible video quality,” said Ryan Chen, General Manager of the Digital TV Business Unit at MediaTek. “We chose to incorporate the SENSIO® 3D format as an option on our chips because SENSIO offers the best spatial compression technology on the market. We want to give our customers the benefit of the proven performance and quality of SENSIO® 3D.”
The MediaTek portfolio, consistently chosen by top TV manufacturers including VIZIO, continues to grow and evolve. The company’s new SoC, which features SENSIO® 3D and is compatible with any type of 3DTV, will target the worldwide TV market. The chip will accept 3D sources from multiple inputs, including HDMI1.4, the Internet, and USB.
“Already favoured in the professional market for its visually-lossless rendering, the SENSIO® 3D format is well on its way to earning the same recognition in the consumer electronics market,” said Nicholas Routhier, SENSIO’s president and CEO. We continue to partner with the industry’s top chip manufacturers to facilitate OEM adoption of the SENSIO® 3D format, and MediaTek’s selection of SENSIO as a value-added 3D format for its SoC products will contribute significantly to our expanding presence in industry-leading chips and consumer products.”
SENSIO® 3D is a unique, proprietary frame-compatible format for high-quality stereoscopic signal processing. Developed by SENSIO more than 10 years ago and deployed in the field for seven years, this mature technology has been used in all commercial live 3D events produced around the world.