SecureMedia and BEE MediaSoft Announce Integration of Encryptonite ONE™ System with BEE's Vision TV Platform for Next-Generation IPTV

Tuesday, November 20th, 2007
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NATICK, MA USA and HONG KONG — SecureMedia, the technology leader in content protection software for secure video and multimedia delivery over IP networks, and BEE MediaSoft Limited (“BEE”), a subsidiary of DMX Technologies and a leading solution provider of digital and interactive TV services announced today that SecureMedia’s Encryptonite ONE™ CA/DRM System has been seamlessly integrated with BEE’s Vision TV Platform, enabling TV service providers to offer enhanced, totally protected digital TV services.

Vision TV champions a new generation of middleware with its open, portable modular-based software architecture, allowing quick and easy deployment on a broad spectrum of Customer-Premise- Equipment (CPE) and rapid new service operation. Aside from a complete range of interactive functions, Vision TV offers advanced TVoD Services such as Network PVR, Start Over TV, Video-on-Demand, Headline-on-Demand and One Button interactive TV services including TV Shopping and online Quiz–all features secured by the Encryptonite ONE System’s exclusive EverLock™ process of end-to-end content protection. Vision TV also offers TV Service providers a myriad of interactive services as gaming, TV shopping and on screen bill enquiry that generate additional revenue, increase profits and customer satisfaction.

“To incorporate proven and accepted CA/DRM support in Vision TV that addresses the needs of movie studios and other content owners while providing an enhanced viewing experience for customers, we selected Securemedia, the most experienced content security provider,” commented Dominic Mak, Chief Executive Officer of BEE MediaSoft Limited. “In Vision TV, the Encryptonite ONE System allows us the flexibility to securely offer service providers an abundant mix of revenue-generating live and on-demand services across mobile, PC and TV platforms-Synchronized Experience, built on our open; modular architecture. We look forward to many customer deployments with SecureMedia.”

The Encryptonite ONE System is the proven CA/DRM software solution that provides the highest levels of digital content security, allowing telcos and broadband operators to acquire distribution rights to the most compelling broadcast channels and VOD programming. Approved by all the major film studios and TV broadcasters, the Encryptonite ONE System succeeds in “Enabling Entertainment Everywhere!™” Its unique system design features an ultra-light, processor-efficient client that can be deployed on virtually any consumer media appliance allowing ubiquitous secure content distribution on current and future set-top boxes, PCs, portable players and mobile phones. By employing a patented, common encryption scheme for both broadcast and VOD content and through its exclusive EverLock™ process, the Encryptonite ONE System is the only solution available today that enables persistent and efficient protection of content at all times in distribution and storage including in DVR and nDVR applications. Newest innovations include exclusive platform extensions that allow for selectable digital forensics to track, identify and deter piracy of valued content (IdentiFind™), rapid middleware integration to speed time-to-market (CodeConnect™), and configurable security parameters for diverse quality content (TrustAdjust™).

“BEE’s Vision TV sets a new standard for IPTV middleware across a wide range of devices in terms of performance, cost-effectiveness, and user experience and it integrated perfectly with our highly efficient, low-overhead digital security solution, the Encryptonite ONE System,” stated Fred Ellis, COO of SecureMedia. “We are excited to have BEE MediaSoft join us in ‘Enabling Entertainment Everywhere!’, our vision of ubiquitous content to customers worldwide.”

The BEE Mediasoft/SecureMedia IPTV Ecosystem will be demonstrated in SecureMedia’s Booth at IPTV World Forum Asia, Suntec, Singapore from 5-7 December 2007. To schedule an appointment at IPTV World Forum Asia, contact Don Groves, directly at +1-508-574-6556 or email: dgroves@securemedia.com.