Montenegro ends 1Q 2012 with 123,279 pay TV subscribers

PODGORICA — The Agency for Electronic Media (Agencije za elektronske medije) in Montenegro has released subscriber figures for the seven operators (four cable and one each of MMDS, IPTV and DTH) authorised to distribute radio and TV programmes to end users in the country.

As at March 31, 2012, the number of connections for the distribution of radio and TV programmes over the different Cable/MMDS/DTH/IPTV platforms was 123,279 up 545 in the first quarter and representing 63.29% of households, the remainder being covered by terrestrial TV.

                           2010                                        2011       2012
                      ---------  ------------------------------------------  ---------
                       December      March       June  September   December      March
                      ---------  ---------  ---------  ---------  ---------  ---------
Connections             111,613    112,872    116,771    118,712    122,734    123,279

IPTV has the leading position in radio and TV distribution with 42.01% of the market. It is followed by DTH distribution at 28.76% percent and MMDS and Cable with 16.28% and 12.94% respectively. Crnogorski Telekom’s IPTV service increased its market share during the period at the expense of Total TV’s satellite offering.

The authorised operators in Montenegro are:

“Broadband Montenegro” d.o.o. (MMDS)
“Eltamont” d.o.o. (Cable)
“M-kabl” d.o.o. (Cable)
“Cabling” d.o.o. (Cable)
“Crnogorski Telekom” a.d. (IPTV)
“Total TV Montenegro” d.o.o. (DTH)
“Media Net” d.o.o. (Cable)