Hungary adds 90,000 digital TV subscribers in 1H2012

Monday, August 27th, 2012
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In June 2012, the number of households with digital television subscriptions in the network of Hungary’s largest broadcasters was 1,748,286, according to the latest Flash Report released by Hungary’s Office of the National Media and Infocommunications Authority (Nemzeti Média- és Hírközlési Hatóság – NMHH).

Satellite (and Hello Digital MMDS) subscribers accounted for 924,361 of the digital total with cable and IPTV accounting for 758,913, and Antenna Hungária’s MinDig TV Extra DTT service making up the remaining 65,012.

The flash report is based on data provided on a voluntary basis by Hungary’s largest broadcasters and covers approximately 88 percent of the subscription television services market.

The service providers featured in the flash report are Magyar Telekom Nyrt., Invitel Zrt., UPC Magyarország Kft., DIGI Kft., PR-TELEKOM Zrt., Tarr Kft., ViDaNet Zrt., PARISAT Kft., Hello HD Kft., UPC DTH S.à.r.l. and Antenna Hungária Zrt.

Pay TV subscribers (major operators):

                                                      2011
                ------------------------------------------
                    March       June  September   December
                ---------  ---------  ---------  ---------
Cable TV, IPTV  1,805,240  1,816,993  1,840,157  1,873,614
   Digital        588,975    616,760    649,282    689,597
DTH, MMDS         890,545    893,032    905,858    919,613
DTT                   N/A     31,388     37,787     48,767
                ---------  ---------  ---------  ---------
Total           2,695,785  2,741,413  2,783,802  2,841,994
   Digital      1,479,520  1,541,180  1,592,927  1,657,977

                                2012
                --------------------
                    March       June
                ---------  ---------
Cable TV, IPTV  1,863,293  1,860,059
   Digital        725,548    758,913
DTH, MMDS         923,968    924,361
DTT                57,283     65,012
                ---------  ---------
Total           2,844,544  2,849,432
   Digital      1,706,799  1,748,286

Market shares (June 2012):

UPC                        26.8%
DIGI                       23.2%
T-Home                     22.8%
Tarr                        3.2%
PR-TELEKOM                  2.7%
Invitel                     3.2%
ViDaNet                     2.6%
Hello HD                    1.3%
MinDig TV Extra             2.0%
PARISAT                     0.6%
Other service providers    11.5%