Intertrust Demonstrates Marlin-enabled HbbTV 1.5 Solution at IBC 2012

Friday, September 7th, 2012 
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Intertrust leads the way in Over The Top TV technology with the first end-to-end implementation of the TNT2.0 profile finalized earlier this year by HD Forum France, the French TV industry association

AMSTERDAM — IBC2012 — Intertrust Technologies Corporation, the leader in trusted computing, today announced an integrated solution that unifies HbbTV and Marlin DRM technologies into a single easy to adopt technology stack for IPTV/OTT video distribution. The solution allows service providers and device manufacturers to deploy protected digital video content over the Internet to connected TVs, set top boxes, mobile devices (iOS and Android) and PCs. The solution is fully compliant with the Marlin DRM standard, supports the HbbTV 1.5 specification with MPEG DASH adaptive streaming, and is compatible with technology from leading suppliers of head-end equipment and devices. Intertrust subsidiary SyncTV will showcase a live MPEG-DASH demo and multi-screen solution along with TF1 and MStar at IBC 2012 at the Harmonic booth (1.B20).

“Marlin DRM is the world’s only viable open standard for DRM today, and is a global market leader in the European broadcast market”
“Intertrust’s solution is fully compatible with the TNT2.0 specifications, which will be the profile implemented in almost all connected TVs in 2013 for the French market,” said Tristan Du Laz, Deputy CEO TF1 VIDEO/MYTF1 VOD. “We plan to launch our MYTF1VOD service by the end of 2012, and we are very happy to participate to this end-to-end demonstration of off-the-shelf products.”

Marlin is the world’s leading open-standard DRM technology and provides a unique set of capabilities to manage the relationships between a consumer’s content, devices and network services. Marlin technology places the consumer at the heart of a domain of rich services and devices and allows them to use content intuitively. Intertrust is the world’s leading software provider of Marlin DRM-based solutions, and is partners with a global network of technology solutions providers and system integrators to deliver high-power products for the broadcast and media industry.

“Marlin DRM is the world’s only viable open standard for DRM today, and is a global market leader in the European broadcast market”, said Gilles Boccon-Gibod, SVP Technology and General Manager for Europe. “As commercial deployments in IPTV and Over the Top TV grow, we expect standards-based solutions to dominate since proprietary technologies come with a heavy anti-competitive bias.”

Marlin is incorporated broadly around the world and is a key element in the national Internet TV platforms in Japan, the UK (YouView), Italy (Tivu) and France (TNT2.0). Marlin DRM is also the backbone of several commercial media distribution platforms around the world and is becoming the open DRM of choice for audio, video and eBook distribution platforms around the world.