SeaChange Presents Its MultiScreen Cloud-Based Video Software Platform at Cable-Tec Expo

Innovations Transform User Experiences at Home and On the Go and Monetize Video Services through Content Promotions and Advertising

ACTON, Mass. — SCTE Cable-Tec Expo 2012 — SeaChange International (Nasdaq: SEAC), a leading global multi-screen video software innovator, will present its intelligent video software platform for monetizing video services on TVs, tablets, smartphones, PCs and other devices at the SCTE Cable-Tec Expo (Orlando, Oct. 17-19, booth 2427). All demonstrated from the cloud at the show, SeaChange will feature its next generation back office, business management, user experience, gateway software and advanced advertising solutions, and show how each can transform the user experience and monetize video services.

“SeaChange is showing video service providers how cloud-deployed software brings them optimal flexibility, from network operations to the subscriber experience,” said SeaChange CTO Steve Davi. “Combined with our software’s ability to cross-promote services, create new offerings and target ads, a cloud infrastructure ensures service providers will gain maximum value from their multi-screen video offerings.”

SeaChange’s cloud-based demonstrations in booth 2427 will include:

SeaChange Adrenalin™ is the comprehensive multi-screen video back office platform that enables operators to manage, monetize, and deliver a seamless experience to subscribers across devices. Based on an open service-oriented architecture, this platform incorporates applications focused on business management, content management, recommendations, monitoring, and client publishers.

Adrenalin Business Management Suite™ and Business Intelligence software demonstrations will show how service providers can fully monetize multi-screen services with extensive content promotions and business analytics.

SeaChange Nitro™ is the award-winning, next generation multi-screen user experience application that enables operators to provide a seamless presentation of linear and on-demand content across mobile, PC, tablet and TV screens. Nitro leverages HTML5 to give subscribers intuitive features and functionality to navigate and manage video content on any screen they choose, including catch-up TV, search, recommendations, bookmarking, TV listings and social media.

SeaChange’s Nucleus™ Softbox is the unifying gateway software that supports the industry’s RDK (Reference Development Kit) software environment and vendor ecosystem, and enables video service providers’ migration from QAM to IP video so they can offer consumers multi-screen media sharing, whole-home DVR, access to online apps and OTT content, smartphone and tablet apps that act as the TV remote control, and much more.

SeaChange Infusion™ is the advanced advertising solution that represents the transformation of SeaChange’s world-leading video ad technology into an enhanced monetization platform that seamlessly unites television and internet ad operations. Infusion enables targeted, multi-screen ad insertion capabilities for pre-, mid- and post-rolls, overlays, banner ads, click-throughs, and companion ads. Demonstrations will include ad insertion into linear and on-demand streams on multiple devices, as well as “second screen ad re-targeting” on tablets based on what’s concurrently shown on TV.