Latin America adding 10 million digital TV households each year

Tuesday, October 9th, 2012 
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CAMBRIDGE — The Digital TV Consultancy has announced that the ‘Digital TV Latin America 2012‘ report has been added to its Market Research store.

Most Latin American territories are experiencing a surge in digital TV take-up, according to the report from Digital TV Research Ltd. The report estimates that only about a third of TV households received digital signals by end-2011, although this was up from only a quarter a year earlier. By 2017, the report forecasts that more than three-quarters of the region’s TV households will have digital TV. This equates to 103 million homes in 2017, up from 40 million at end-2011 – so more than 10 million digital households will be added each year.

From the 63 million digital homes to be added between 2011 and 2017, 15 million will be DTH. Digital cable subscriber numbers will climb by 14.5 million, although analog cable subscriptions will fall by 8.0 million. IPTV will add 4.3 million subscribers. Primary DTT will add 29 million homes between 2011 and 2017, with the number of analog terrestrial households falling by 41 million.

The report covers Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Uruguay and Venezuela. Subscriber, households and revenue forecasts are included for the period from 2007 to 2017 for cable TV, IPTV, satellite DTH and terrestrial broadcasting. In addition, dual-play and triple-play forecasts are provided for IPTV and cable.

More: Digital TV Latin America

Links: Market Research Store