PCCW's now TV adds 43,000 subscribers in 2012

Wednesday, February 27th, 2013
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now TV is the market leader

HONG KONG — The directors of PCCW Limited (the “Company”) [SEHK: 0008] are pleased to announce the audited consolidated results of the Company and its subsidiaries (collectively the “Group”) for the year ended December 31, 2012.

During the year, now TV recorded a net gain of 43,000 customers with the total installed subscriber base reaching 1,183,000 by the end of December 2012, an increase of 4% from a year ago. ARPU also rose to HK$173, compared with HK$169 a year earlier.

now TV installed based (000s)

        2009          2010          2011          2012
------------  ------------  ------------  ------------
   H1     H2     H1     H2     H1     H2     H1     H2
-----  -----  -----  -----  -----  -----  -----  -----
  992  1,001  1,028  1,039  1,088  1,140  1,165  1,183

In 2013, now TV is celebrating its 10th anniversary. With the experience of a decade of pay-TV operations, now TV has leveraged the technological capabilities within the Group to devise multi-screen viewing options such as now player and other apps to further enhance customers’ viewing experience and drive customer penetration. This move has successfully extended now TV beyond the TV screen.

During the year, now TV also made significant progress in the execution of its growth strategy of expanding into overseas markets. It has concluded multi-channel distribution arrangements in Malaysia, Thailand, Canada and the USA, while discussions are ongoing with other major pay-TV operators and distributors.