ZTE Delivers New IPTV Experience to Mtel Customers in BulgariaMonday, March 4th, 2013
Anytime, anywhere TV experience for Mtel users on TVs, PCs, tablets and phones
SHENZHEN, China — ZTE Corporation (“ZTE”) (H share stock code: 0763.HK / A share stock code: 000063.SZ), a publicly-listed global provider of telecommunications equipment, network solutions and mobile devices, is pleased to provide its market-leading IPTV solution to Mobitel (Mtel), and offer consumers in Bulgaria a ubiquitous television viewing experience.
Mtel’s IPTV platform, powered by ZTE technology, is now in commercial use delivering television services to TVs, PCs, tablets and mobile phones across Bulgaria. The multi-screen service provides a superior interactive video experience to users over fixed or mobile broadband connections, enabling Mtel to deliver significantly greater value to broadband subscribers.
Mtel is the biggest mobile operator in Bulgaria, and is a wholly-owned subsidiary of Telekom Austria Group (TAG). Mtel jointly constructed an IPTV pilot with ZTE in September 2011 and signed a five-year cooperation agreement in December of the same year for ZTE to provide customized end-to-end solutions for IPTV middleware, digital rights management (DRM), a content delivery network (CDN) and set top boxes. The scale of the network was expanded over several phases.
The multi-screen integrated IPTV service, developed after research of Bulgarian user behavior, enables subscribers to watch videos anytime and anywhere such as in the study, in the office or on the way to work, not just in the front of the TV. The commercial use of the platform will help Mtel attract more customers.
Users can access the network through a range of terminals to enjoy live TV, video-on-demand, reserved recorded video, OTT applications and other new IPTV/OTT services. ZTE has extensive experience around the world with mature commercial IPTV systems, and is well placed to assist Mtel in developing broadband users, improving user experiences and providing ‘any multimedia service at anytime, over any network to any terminal’.
“Mtel is a major operator in its region and this is a critical network for ZTE,” said Chen Xinyu, General Manager of ZTE’s VAS Product Line. “Constructing the IPTV multi-screen integration platform to provide Mtel’s users with abundant innovative services is a litmus test for ZTE with regard to product quality, innovation capability and project delivery. We believe that the successful commercial use of the multi-screen service will further consolidate the cooperation between ZTE and Mtel in the multimedia field, and we look forward to the opportunity to provide IPTV/OTT multimedia services for Mtel’s fixed and 4G network to help them improve their user experience and create more value for the company.”