SKY PerfecTV! adds 11,000 subscribers in 1Q 2014

Wednesday, April 2nd, 2014 
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SKY Perfect JSAT Corporation – Number of Subscribers as of the end of March 2014

SKY Perfect JSAT Corporation (Head Office: Minato-ku, Tokyo; Representative Director, President& Chief Executive Officer: Shinji Takada) announced the number of subscribers*1 to SKY PerfecTV! as of the end of March 2014.

The company finished the quarter with a total of 3.717 million pay TV subscribers, 10,667 up from the 3.706 million recorded at the end of 2013.

                            New  Re-registered               Monthly       Net  Cumulative
                    Subscribers  Subscribers*2   Churn  Churn Rate*3  Increase       Total
                    -----------  -------------  ------  ------------  --------  ----------
Total for
 SKY PerfecTV!           54,519         35,429  61,459          1.7%    28,489   3,716,604

SKY PerfecTV!*4          48,028         31,350  37,651          1.9%    41,727   2,055,572
Premium Service*5         5,402          4,067  22,506          1.4%   -13,037   1,570,887
Of these, users of
 HD services*6            5,380          4,044  13,186          1.1%     8,271   1,261,025
Premium Service
 HIKARI*7                 1,089             12   1,302          1.4%      -201      90,145

*1 Number of subscribers who concluded a pay-subscription agreement and have been actually paying subscription fees.
*2 Number of individuals who concluded a new pay-subscription agreement within one year of cancellation and have been actually paying subscription fees.
*3 The following formula is used to calculate the monthly churn rate.
Monthly Churn Rate = Churns during the current month/Total subscribers at the end of the previous month
*4 East longitude 110 degree satellite broadcasts. It includes the cumulative total (123,249) for the re-transmission service based on the optical fibers provided by OptiCast Inc. (Merged by SKY Perfect JSAT on April 1, 2014).
*5 It includes the standard definition (SD) services.
*6 Broadcasts using H.264/MPEG4 AVC compression.
The number of subscribers using Premium Service tuners supporting high-definition broadcasts. This month, 12,033 customers made the transition from the standard definition service. This figure is incorporated in the net increase and the cumulative total.
*7 The standard definition (SD) services ended at the end of June 2013.

* Number of households connected to Premium Service HIKARI is 1,640,632. (as of the end of March 2014)
The number means the number of households to which we provide the broadcasting service (retransmission or multichannel broadcasting service) to be billed at the end of the month. This number does not include the multichannel broadcasting services provided by utilizing the available bandwidth in the optical fiber network possessed by Cable City Yokohama.