3SS and XroadMedia partner to enable feature-rich personalized viewing experiences

STUTTGART/VIENNA — 3 Screen Solutions (3SS), leader in customized software solutions and services for the multiscreen digital entertainment industry, and XroadMedia, a leading provider of content discovery and personalization solutions, are joining forces to launch a powerful new integrated solution that enables content owners and service providers to deliver innovative and highly personalized viewing experiences.

To be showcased at IBC 2018, the new offering sees Ncanto, XroadMedia’s cloud-based metadata enrichment, content discovery and data analytics solution, pre-integrated into 3SS’ 3READY front end solution. The combined offering gives service providers a customizable user experience framework to create offerings which can be personalized based on users’ consumption and customer profiles. With 3READY personalized by Ncanto, content and service providers can align their business goals with the viewing behavior and interests of their subscribers. The new solution can be rapidly deployed by content and service providers, accelerating go-to-market time and maximizing return on investment through low-cost and low-effort customization, integration and operation.

Users are offered relevant content across all types of digital media assets and on any device.

“3SS are widely acknowledged for delivering next generation user experiences that help service providers to maximize revenue potential while transforming appeal and usability for the viewer,” says Adolf Proidl, CEO and Co-Founder of XroadMedia.

“The sleek and engaging 3READY product in combination with Ncanto will enable a new best in class personal user experience and content recommendations that are quick and easy to integrate for service providers and highly intuitive for viewers.” says Kai-Christian Borchers, 3SS Managing Director. “Through our integration with XroadMedia, we are creating highly innovative and personalized user experiences that benefit content owners and service providers alike,” he added.