All Media Baltics chooses Atende Software OTT platform

Monday, July 22nd, 2019 
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All Media Baltics chooses redGalaxy for their next generation OTT platform

All Media Baltics, the largest electronic media group in the Baltic countries and Atende Software have entered into a multi-country cooperation agreement for the launch of next generation OTT platform services across Lithuania, Latvia and Estonia.

The new service will feature the widest range of local and international sports and entertainment content in the Baltics, including Live TV channels, news, premium sports, original movies and series and exclusive access to All Media Baltics flagship TV shows for subscribers to view on smartphones, tablets, web Android set-top-box and smart TVs.

Under the agreement, Atende Software will implement its award-winning redGalaxy OTT platforms and deliver multi-tenant white-label OTT backend, along with branded end-user applications for Web, Android, iOS, Android TV (operator tier), Samsung SmartTV and LG webOS platforms. The platform will be integrated with existing OTT head-end (based on Anevia) and with CRM, self-care and billing systems. Content security, based on Microsoft Playready, Google Widevine and Apple FairPlay DRM systems will be provided as a part of the agreement.

Jan Wykrytowicz, CEO AMB Pay TV said: “Atende Software brings well recognized OTT solution and an impressive track record in successful implementation and project delivery to our markets. We are delighted to cooperate with Atende Software and are looking forward to providing our viewers with a new, world-class entertainment experience.”

Przemysław Frasunek, Multimedia Director of Atende Software said “We are very honored that AMB has chosen our solution at the end of a very competitive international tender process. The Baltic countries are European leaders in Digitalization and being able to bring our solution and services to 3 new markets is a very important step for us. redGalaxy enables All Media Baltics to deliver next generation TV services for all most important end-user platforms. Thanks to multi-tenancy support, the service can be easily deployed for multiple brands.”

Links: Atende Software; All Media Baltics