Roku ends 2019 with 36.9 million active accounts
Thursday, February 13th, 2020LOS GATOS, Calif. — Roku, Inc. (NASDAQ:ROKU) today released fourth quarter and fiscal year 2019 results.
The company added a record 4.6 million incremental active accounts in Q4 and ended 2019 with 36.9 million active accounts. Thanks in part to great retail execution and strong holiday sales, player units were up 33% year-over-year.
Engagement with the platform continued to grow as Roku users streamed 11.7 billion hours in the quarter, an increase of 60% year-over-year. This contributed to a record 40.3 billion streaming hours during 2019, a 68% year-over-year increase. The year-over-year growth rate in streaming hours moderated somewhat in Q4 2019 versus Q4 2018 due in part to the timing of Black Friday falling a week later in 2019 and the partial rollout of the “Are you still watching” feature, which prompts users to confirm they are watching after a period of inactivity.
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