Japan - Over 70% of new mobile phones One-Seg enabled

Wednesday, August 20th, 2008 

According to figures released by the Japan Electronics and Information Technology Industries Association (JEITA), June 2008 total domestic mobile shipments were 5.228 million units, up 102.2 percent from the same month last year. The total consisted of 5,085 million phones and 143 thousand Personal Handyphone System (PHS) devices.

Of the phones, 3.738 million were capable of One-Seg mobile TV reception, up 254.6 percent year-on-year and representing 73.5 percent of the units shipped. This is the first time that One-Seg penetration has exceeded 70 percent. Cumulative shipments were 36.823 million at the end of June.

June 2008 domestic mobile phone shipments monthly sales performance:

                             June 2008         April-June 2008
                 ---------------------   ---------------------
                      Units      Y-o-Y        Units      Y-o-Y
                 (millions)   Growth %   (millions)   Growth %
                 ----------   --------   ----------   --------
Mobile phones         5.085      102.1       11.569       90.1
  One-segment         3.738      254.6        7.972      238.8