IPTV Growth Doubles in North America in 2008
Wednesday, March 25th, 2009Last quarter growth — at 19% — is the world’s largest
SAN JOSE, CAlif. — The Broadband Forum today announced the latest IPTV and broadband statistics, showing that the North American IPTV market has more than doubled in size in 2008 — with growth of 113 percent despite the global economic downturn.
The report, prepared for the Forum by industry analysts Point Topic (GBS database at http://point-topic.com/home/gbs/), also showed a very healthy 19 percent growth of IPTV inside the last quarter, well ahead of other IPTV-focused regions South and East Asia and Latin America, whose last quarter growth both showed 12 percent.
The IPTV figures — announced by the Broadband Forum at today’s opening day of IPTV World Forum in London — come at the same time as world broadband statistics for 2008 show a 62.6 million line growth to 410.9 million lines. While growth slowed late in the year generally, compared to the same quarter in 2007, several countries showed improved performance in the third quarter of 2008, including France, Italy, Germany, Austria, Singapore and The Philippines.
IPTV global subscriber totals have now reached 21.7 million, which is an increase of 63 percent on the end of 2007 figures.
IPTV subscribers per region Region 2007 Q4 2008 Q4 ------ ---------- ---------- Western Europe 7,045,860 10,388,000 North America 1,774,671 3,835,544 South & East Asia 1,840,000 3,615,000 Asia-Pacific 2,199,828 3,082,182 Eastern Europe 465,223 884,466 Latin America 8,991 21,495 Middle East & Africa 10,000 10,000 ---------- ---------- Global Total 13,344,573 21,836,687 Source: Data provided for the Broadband Forum by Point Topic
“During 2008, IPTV operators showed that TV over IP could be deployed on a large scale,” said John Bonsell, a Senior Analyst with Point Topic. “That has been the case particularly in the USA.”
As expected, due to the global economic situation, broadband growth slowed, however all countries experienced overall growth during the last year.
Top ten broadband countries 2007 Q4 2008 Q4 ---------- ---------- China 66,564,400 83,366,000 USA 69,964,758 79,074,123 Japan 28,425,700 30,325,900 Germany 19,897,616 23,425,150 France 15,555,068 17,503,518 UK 15,728,900 17,392,800 South Korea 14,709,998 15,474,931 Italy 10,860,650 12,170,080 Brazil 7,477,400 9,633,300 Canada 8,658,689 9,386,846 Source: Data provided for the Broadband Forum by Point Topic
Regionally, over the last quarter, Latin America (7.55 percent), Eastern Europe (6.22 percent) and Middle East and Africa (4.76 percent) were the best percentage growth performers, although all regions continued to report growth of some extent.
Region broadband view and growth 2008 Q3 2008 Q4 Region Total Total Growth ------ ----------- ----------- ------ Western Europe 102,489,320 105,699,114 3.13% South and East Asia 90,222,776 93,496,395 3.63% North America 86,185,061 88,460,969 2.64% Asia-Pacific 61,940,241 63,285,165 2.17% Latin America 24,191,462 26,018,927 7.55% Eastern Europe 20,671,116 21,956,239 6.22% Middle East and Africa 11,419,696 11,962,810 4.76% Source: Data provided for the Broadband Forum by Point Topic
In terms of technology, DSL continues to be the most popular broadband access technology, although fiber has grown twice as fast as either cable or DSL in the 12 months to Q4 2008. This should continue, given the number of new implementations and consumer and business demand for higher speeds. Value-added services such as IPTV are also proving to be strong drivers for FTTx uptake and have driven this technology through the 50 million mark worldwide.
“This report shows that despite the economic situation the world is facing, the demand for both broadband and IPTV continues to expand,” said George Dobrowski, Chairman and President of the Broadband Forum.
“The Forum continues to drive broadband innovation, and with the recent release of BroadbandSuite 3.0, which provides new IPTV management and fibre integration tools, we continue to ensure that the industry has all the tools and specifications it needs to optimise networks and to capture the full potential of broadband worldwide.”
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