Microsoft Alumni Develop 'Mediaroom in a Box'

Wednesday, April 15th, 2009
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180SQUARED, Market Leader in Microsoft Mediaroom Software and Services now provides quick time to market with end-to-end Mediaroom Solution

PLEASANTON, CA — 180Squared, Inc™, a team of former Microsoft® Mediaroom™ architects with extensive IPTV product and services expertise, today announced a new Mediaroom solution geared towards smaller carriers. While working with Microsoft to support existing Mediaroom customers with their Software and extensive Mediaroom Services knowledge, 180SQUARED has also been working towards developing an end-to-end solution. The goal being to help smaller carriers in the US to sharpen their business case around IPTV and support Mediaroom as the middleware of choice.

Some of the Key Features of the 180SQUARED “Mediaroom in a Box” solution encompass the following components;

  • Services
    • Full Architecture and Deployment Services for Microsoft Mediaroom
    • B/OSS Integration Services
  • Software
    • 180SQUARED Framework B/OSS Package
      • Global Operations Manager
      • B/OSS Interfaces and Work Flow Engine
      • Basic STB Management
    • Caller ID
    • Remote (Web) PVR Scheduling

“Some new things have been happening in Microsoft recently” said Amir Littman, a Founder and Vice President of 180SQUARED. “Recently Microsoft has made some major strides in scalability in their software. In addition, with their use of Virtualization, they’ve effectively brought a solution that used to require a large server foot print to support their Middleware, now down to something most smaller carriers can fit into their CAPEX budget.”

“In addition,” says Littman, “there has been a renewed interest in Microsoft to support these smaller Carriers as they (Microsoft) want to see continued growth in their XBOX 360 and “Connected Home” markets. This has lead them to a path that now supports a licensing model more geared towards supporting smaller carriers.”

180SQUARED’ed Mediaroom in a box solution takes advantage of these efforts in Microsoft to develop a single end-to-end solution that works in Partnership with smaller Carriers. “The goal is to bring a single with all the components carriers are asking for, at one low price with a quick time to market,” says Littman.