Envivio Announces Mobile TV Delivery Solution for iPhone OS 3.0

Monday, June 8th, 2009
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Mobile Operators and Content Owners Can Attract iPhone Subscribers with Stunning 3G and Wi-Fi Video plus Feature Rich Interactivity

SOUTH SAN FRANCISCO, CA — Envivio Inc., today announced iLiveTV™ – the complete mobile video encoding and distribution solution for evaluating, developing and deploying Live and On Demand TV video services for the iPhone. Taking full advantage of the new iPhone OS 3.0 mobile video format announced today by Apple at its Worldwide Developer Conference (WWDC), iLiveTV delivers everything mobile operators and content owners need to deliver TV to iPhone users. iLiveTV includes the Envivio 4Caster™ C4 world-class video encoding platform, content delivery server software, a web-based Cover Flow iPhone navigation portal, as well as integration and support from the world’s most experienced team of mobile TV deployment experts.

“iLiveTV is the complete solution for mobile operators and content owners ready to take advantage of the opportunity created by Apple’s new game-changing video format for the iPhone,” said Julien Signès, Envivio’s CEO. “The iPhone is redefining mobile Entertainment. Combining the new iPhone OS 3.0 with Envivio leading technology and products provides the end user with an unmatched online mobile video service experience.”

iLiveTV enables operators to offer iPhone users multiple channels of live broadcast TV over 3G and Wi-Fi networks with home theater quality and premium features such as Catch-up TV, Video on Demand and a client channel guide. iLiveTV supports all of the advanced capabilities of the new mobile video format in Apple’s iPhone OS 3.0 to dynamically adapt to available bandwidth, optimize full screen video playback and increase battery life.

iLiveTV is optimized for the native iPhone 3.0 video player and requires no additional software be installed on the end user’s iPhone. A rich, customizable web interface featuring Cover Flow navigation offers users the smooth and elegant channel zapping experience they expect from their iPhone.

Video encoding is powered by the award-winning Envivio 4Caster C4 used around the world to provide service to millions of IPTV, Internet TV and Mobile TV subscribers. The 4Caster C4 is a fully upgradeable system that can support almost any network and any client device.

The system ingests analog or digital sources and simultaneously encodes and protects the content for delivery at multiple bitrates using Envivio H.264 Extreme Compression™, recognized as the industry’s highest quality mobile video codec. This multi-profile encoding ensures consistent, automatic and seamless delivery of the best picture quality by adapting automatically to fluctuations in network bandwidth for an exceptional viewing experience on the iPhone. iLiveTV also includes all of the necessary software components to deliver protected video from a standard web server.

Envivio Chief Scientist Yuval Fisher will be at WWDC demonstrating the capabilities of iLiveTV. In addition, Envivio will demonstrate iLiveTV at CommunicAsia 2009 in Singapore, June 16-19 in the Hall 3 French Pavilion.