Swisscom's Bluewin TV adds 26k subscribers in 2Q09

Tuesday, August 11th, 2009

BERNE — Swisscom (Swiss: SCMN) closed the first half of 2009 with a 1.2% fall in net revenue to CHF 5917 million and operating income (EBITDA) down 3.8% to CHF 2235 million.

Bluewin TV

Bluewin TV customers more than doubled in number year-on-year, reaching 165,000 at the end of the second quarter of 2009, partially thanks to ongoing expansion of video on demand and exclusive sports content. Simpler installation of Bluewin TV introduced last year was a huge success: around 85% of new customers now activate Bluewin TV without the help of a Swisscom technician.

Bluewin TV customers, Switzerland (in thousands):

2008 1.  2008 2.  2008 3.  2008 4.  2009 1.  2009 2.
quarter  quarter  quarter  quarter  quarter  quarter
-------  -------  -------  -------  -------  -------
     64       80       95      118      139      165

More: Earnings Release