Digital TV News: 605

605 signs measurement and analytics deal with Walmart
Sep 24, 2020 – 605 has signed an agreement with Walmart (NYSE: WMT) to provide TV advertising insights via its 605 PLATF0RM. The two will work together to enhance Walmart’s TV planning and analytic capabilities.
News categories: 605, Walmart, Kristin Dolan, Tom Tang, Advertising, Big Data, Digital TV, USA

605 makes strategic investment in AdScribe
Apr 21, 2020 – 605 has announced that it has made a strategic investment in AdScribe. 605 and AdScribe partnered to develop 605 PLATF0RM, a self-service, web-based application that reports TV viewership of programming and advertising by advanced, custom-defined audiences.
News categories: AdScribe, 605, Donal O'Connor, Kristin Dolan, Advertising, Big Data, Digital TV, USA, Venture Capital, Worldwide

TRAI issues recommendations on set-top box interoperability
Apr 10, 2020 – The Telecom Regulatory Authority of India (TRAI) has released recommendations that all set-top-boxes in India must support technical interoperability in principle, i.e. every STB provided to a consumer must be interoperable.
News categories: Telecom Regulatory Authority of India, CAM, Digital TV, India, Regulation, Set Top Box

605 launches 605 PLATF0RM measurement and analytics for TV
Feb 5, 2020 – 605 has announced the launch of 605 PLATF0RM. 605 PLATF0RM is a web-based application that enables advanced measurement and analysis of TV programs and advertisements across linear, over-the-air, DVR and set-top box VOD.
News categories: 605, Noah Levine, Kim Kelleher, Keith Kazerman, Advertising, Big Data, Digital TV, USA

605 earns SOC 3 security certification
Jan 23, 2020 – 605 has announced that Audience App, built for Charter Communications, has achieved service organization control 3 (SOC 3) compliance. The audit, performed by KPMG, determined that 605 met 'trust services principles' with respect to Charter’s proprietary information.
News categories: 605, Charter Communications, KPMG, AICPA, Colleen Moraghan, David Kline, Big Data, Cable TV, Digital TV, USA

Deutsche Telekom MagentaTV subscribers up 58,000 in 2Q 2019
Aug 8, 2019 – Deutsche Telekom has released results for the second quarter of 2019. In Germany, 58,000 new MagentaTV customers were recorded in the quarter, taking the total number to 3.477 million, an increase of 7.3 percent compared with June 2018.
News categories: Deutsche Telekom, Austria, Cable TV, Croatia, Czech Republic, Digital TV, Germany, Greece, Hungary, IPTV, Results, Romania, Satellite, Slovakia, Subscribers

Deutsche Telekom MagentaTV subscribers up 66,000 in 1Q 2019
May 9, 2019 – Deutsche Telekom has released results for the first quarter of 2019. In Germany, 66,000 new MagentaTV customers were recorded in the quarter, taking the total number to 3.4 million, an increase of 7.1 percent compared with March 2018.
News categories: Deutsche Telekom, Austria, Cable TV, Croatia, Czech Republic, Digital TV, Germany, Greece, Hungary, IPTV, Results, Romania, Satellite, Slovakia, Subscribers

605 and Research Measurement Technologies measure contextual impact of TV
Apr 11, 2019 – 605 has announced a strategic relationship with Research Measurement Technologies (RMT). 605 will combine its analytics and measurement footprint with RMT’s context-based psychographic data to measure the contextual impact that ad placement has on brand and sales outcomes.
News categories: 605, Research Measurement Technologies, Ben Tatta, Gaurav Shirole, Bill McKenna, Bill Harvey, Advertising, Big Data, Digital TV, USA

605 adds Inscape viewing data to its U.S. dataset
Mar 27, 2019 – 605 has announced that its national dataset now includes Inscape viewing data, expanding 605’s measurement footprint to include more than 20 million households across all 210 U.S. designated market areas (DMAs).
News categories: 605, Inscape, Colleen Moraghan, Greg Hampton, Advertising, Big Data, Digital TV, Smart TV, USA