Digital TV News: ABC

Sinclair acquires two TV stations in Washington, DC
Oct 15, 2020 – Sinclair Broadcast (Nasdaq: SBGI) has acquired two TV stations in Washington, DC. In addition to traditional broadcast programming, the company plans to demonstrate datacasting using ATSC 3.0.
News categories: Sinclair Broadcast, Chris Ripley, ATSC 3, Broadband, Content Distribution, Digital TV, USA

ViacomCBS global streaming service to be called Paramount+
Sep 15, 2020 – ViacomCBS (NASDAQ: VIAC, VIACA) has unveiled 'Paramount+' as the brand name for the company’s upcoming global streaming service. CBS All Access will be rebranded as Paramount+ in early 2021 as part of the service expansion.
News categories: ViacomCBS, Bob Bakish, Marc DeBevoise, Australia, Denmark, Digital TV, Finland, Latin America, Norway, OTT, Sweden, USA

OzTAM adds co-viewing to BVOD reporting
Sep 10, 2020 – OzTAM has introduced CTV co-viewing data to its VPM Report. The enhancement evolves the VPM service from a 1:1 people-to-device measure for BVOD to reflect that people often watch BVOD content together on a CTV.
News categories: OzTAM, Doug Peiffer, Advertising, Australia, Big Data, Digital TV, Market Research, OTT

Subscription home entertainment soars in Australia
Aug 17, 2020 – The COVID-19 pandemic has boosted home entertainment subscription services in Australia according to Telsyte. Australians added 5.6 million new subscriptions to the end of June 2020, an increase of 18% from a year ago.
News categories: Telsyte, Foad Fadaghi, Australia, Digital TV, Market Research

SLING TV in-app guide integrates local OTA channels on LG Smart TVs
Aug 6, 2020 – SLING TV has announced a feature that integrates free, local over-the-air (OTA) broadcast channels into the SLING TV guide on 2020 LG Smart televisions with webOS 5.0, without the need to switch inputs or applications.
News categories: SLING TV, LG, Jon Lin, Digital TV, OTT, Smart TV, Terrestrial, USA, UX

DoubleVerify introduces ad completion measurement tools for CTV
Jul 17, 2020 – DoubleVerify has announced a measurement offering that allows advertisers to measure signals that offer a strong proxy for viewability on CTV. Historically, measuring viewability has been challenging for CTV inventory.
News categories: DoubleVerify, Matt McLaughlin, Dan Slivjanovski, Advertising, Big Data, Digital TV, OTT, USA, Worldwide

Unruly expands brand protection with DoubleVerify
Jul 9, 2020 – Unruly has expanded its brand protection through a partnership with DoubleVerify. DoubleVerify’s fraud-filtering will be applied pre-bid across Unruly’s marketplace, ensuring ads are delivered in brand safe environments.
News categories: Unruly, DoubleVerify, Hilary Goldsmith, Steven Woolway, Advertising, Digital TV, OTT, UK, USA

DoubleVerify standardizes CTV app identifiers across platforms
Jun 10, 2020 – DoubleVerify has launched a transparency and reporting solution for CTV inventory. The new solution is designed to give CTV buyers full transparency and accurate data on where their campaigns are running across all major CTV devices.
News categories: DoubleVerify, Matt McLaughlin, Dan Slivjanovski, Joe Barone, Advertising, Apps, Big Data, Digital TV, OTT, USA, Worldwide

Disney joins Nielsen Addressable TV beta program
Jun 5, 2020 – Disney Media Networks has joined Nielsen's (NYSE: NLSN) Addressable TV beta program. Disney will be able to evaluate Nielsen's addressable TV advertising capabilities and prepare for its commercial launch.
News categories: Nielsen, Disney, Kelly Abcarian, Laura Nelson, Advertising, Big Data, Digital TV, USA