Digital TV News: Digital UK

Sky Media reveals power of addressable TV
Aug 15, 2019 – Sky Media has announced that it has partnered with BVA BDRC, Differentology and Affectiva to measure the impact of addressable TV campaigns using its AdSmart product. The extensive study included facial coding and emotional analytics.
News categories: Sky Media, Jamie West, Advertising, Big Data, Digital TV, Market Research, UK

CBS and Viacom to combine
Aug 13, 2019 – CBS (NYSE: CBS.A, CBS) and Viacom (NASDAQ: VIA, VIAB) have agreed to merge. The combined company, ViacomCBS, will be a global, multiplatform, premium content company, with the assets, capabilities and scale to be one of the most important content producers and providers in the world.
News categories: Viacom, CBS, Bob Bakish, Joe Ianniello, Shari Redstone, Digital TV, MnA, USA, Worldwide

Half of UK homes now subscribe to TV streaming services
Aug 7, 2019 – Around half of all UK homes now subscribe to TV streaming services according to Ofcom’s Media Nations report. The number of UK households signed up to the most popular streaming platforms increased from 11.2m (39%) in 2018 to 13.3m (47%) in 2019.
News categories: Ofcom, Yih-Choung Teh, Digital TV, Market Research, OTT, UK

Over 750,000 subscribers for MTS Satellite TV in Russia
Aug 1, 2019 – Russian telecommunications operator MTS (NYSE: MBT, MOEX: MTSS), has announced that the subscriber base of its MTS Satellite TV service has increased by one and a half times compared with the first half of 2018 to reach 752,000.
News categories: MTS, Alexei Ivanov, Digital TV, Russia, Satellite, Subscribers

Freeview UK mobile app launches on Android
Jul 29, 2019 – Freeview's mobile app is now available to download from the Google Play Store, giving UK Android users the freedom to watch their TV on-the-go. As with all Freeview products the app is free to use, with no download fee and no subscription.
News categories: Freeview UK, Owen Jenkinson, Apps, Digital TV, OTT, UK

CDN77 launches end-to-end live streaming and VOD platform
Jul 24, 2019 – CDN77 has launched its standalone platform for video processing and delivery. Catering to digital publishers, Streamflow reduces the complexity of video delivery by housing the entire live, linear and on-demand infrastructure under one roof.
News categories: CDN77, Bradmax, Zdenek Cendra, Tomas Bacik, Asia, Content Distribution, Digital TV, Europe, HTML5, Latin America, Media Player, North America, OTT

FreeWheel releases Q1 2019 Video Marketplace report
Jul 23, 2019 – FreeWheel has announced the launch of its Q1 2019 Video Marketplace Report, which shows a rise in targeted and addressable advertising. In Europe, there is a focus on data-driven targeting and automation as a growing number of publishers adopt an audience-first approach.
News categories: FreeWheel, Thomas Bremond, Advertising, Digital TV, Europe, USA

Peach advertising delivery platform launched
Jul 18, 2019 – Peach has announced that it has built an easy-to-use platform that is digital-native and designed to deliver across a diversifying media landscape. Peach automates video ad delivery for broadcasters, and social and digital media owners.
News categories: Peach, Doug Conely, Advertising, Digital TV, UK, Worldwide

Ofcom publishes 2019 Communications Market Report
Jul 4, 2019 – Ofcom has published its Communications Market Report (CMR), which provides data on industry trends and consumer behaviour in the UK’s telecoms, broadcasting, post and digital markets.
News categories: Ofcom, Broadband, Digital TV, Market Research, UK