Digital TV News: LoopMe
Warner Bros. Discovery adds more measurement & attribution partners
May 11, 2023 – Warner Bros. Discovery U.S Ad Sales has announced partnerships with 605, ABCS Insights, DISQO, EDO, LoopMe and Pilotly to further demonstrate ad campaign effectiveness across its platforms.
News categories:
Warner Bros. Discovery, Andrea Zapata, Advertising, Big Data, Digital TV, USA
ITN Networks selects LoopMe for Linear and Connected TV analytics
Sep 14, 2020 – ITN Networks has announced a partnership with LoopMe to expand advanced audience measurement and targeting for U.S. national advertisers across customized linear, over-the-top (OTT) and connected TV (CTV) video networks.
News categories:
LoopMe, ITN Networks, Elle Donner, Mike Hardy, Advertising, Big Data, Digital TV, USA
Latest News
- Netflix posts first quarter 2024 results and outlook
- Graham Media Group selects Bitmovin Playback
- Dialog, Axiata Group, Bharti Airtel agree on merger in Sri Lanka
- Yahoo brings identity solutions to CTV
- Plex has largest FAST line-up with 1,112 channels
- TV3 migrates from on-prem servers to AWS Cloud with Redge
- Virgin Media partners with PubMatic to scale FAST advertising
- Interactive TV news channel unveiled by ROXi and Sinclair
- Spideo and OTTera unveil personalisation collaboration at NAB Show 2024
- Amagi integrates Intertrust DRM for FAST services
- Vantiva has shipped 22 million Android TV set-top boxes
- Newsmax launches subscription-based app with 24i
- Slovak Telekom and T-Mobile CZ upgrade video streaming with 24i
- CTV/OTT expected to be fastest growing media channel in U.S. in 2024
- Red Bee Media provides WWTV program and schedule data to REELZ
- WISI Communications initiates restructuring in self-administration
- Eutelsat distributes LGCC TV channel to Europe and MENA via satellite
- Akamai rolls out NVIDIA-powered Cloud services optimized for video processing
- Sinclair launches 'Broadspan' datacasting platform
- U.S. households report consuming 43.5 hours of video per week