Digital TV News: YouTube TV

Cincinnati Bell, Hawaiian Telcom partner with YouTube TV
Jan 15, 2020 – Cincinnati Bell has announced a partnership with YouTube TV that will allow Cincinnati Bell and Hawaiian Telcom customers to stream content via Cincinnati Bell's fiber network. YouTube TV offers live TV that can be watched on any screen.
News categories: Cincinnati Bell, YouTube TV, Tom Simpson, Digital TV, Fibre, OTT, USA

Verizon offers à la carte Internet and TV
Jan 9, 2020 – Verizon has unveiled a new way to provide Internet and TV with Mix & Match on Fios. Customers can now mix Internet and TV plans to match their needs. Mix & Match on Fios offers flexible pricing and no annual contract.
News categories: Verizon, Frank Boulben, Digital TV, IPTV, USA

Major U.S. pay-TV providers lost 1.74 million subscribers in 3Q 2019
Nov 13, 2019 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. – representing about 93% of the market – lost about 1,740,000 net video subscribers in 3Q 2019, compared to a pro forma net loss of about 975,000 subscribers in 3Q 2018.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Market Research, OTT, Satellite, Subscribers, USA

Streaming eclipses traditional TV among U.S. adult streamers
Sep 25, 2019 – The share of U.S. adult TV viewers who stream at least some of their TV content has plateaued at around 65%, according to Horowitz Research. Among the 2 in 3 adult Americans who stream, however, there is a growing reliance on streamed content.
News categories: Horowitz Research, Adriana Waterston, Digital TV, Market Research, OTT, USA

Major U.S. pay-TV providers lost ~1.53 million subscribers in 2Q 2019
Aug 12, 2019 – According to the Leichtman Research Group (LRG), the largest pay-TV providers in the U.S. lost about 1,530,000 net video subscribers in 2Q 2019, compared to a pro forma net loss of about 420,000 subscribers in 2Q 2018.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA

Tastemade selects Telaria for programmatic OTT and CTV advertising
Jul 10, 2019 – Tastemade has selected Telaria (NYSE:TLRA) as a supply-side partner to monetize its OTT and connected TV inventory programmatically. The partnership will enable more programmatic advertisers to reach Tastemade's unique audience.
News categories: Telaria, Tastemade, Adam Lowy, Jeffrey Imberman, Advertising, Big Data, Digital TV, OTT, USA

Major U.S. pay TV providers lost ~1,325,000 subscribers in 1Q 2019
May 14, 2019 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 1,325,000 net video subscribers in 1Q 2019, compared to a pro forma net loss of about 305,000 subscribers in 1Q 2018.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA

One-third of U.S. TV content viewers report owning an antenna
Apr 24, 2019 – The latest data from Horowitz Research reveal that while TV content viewers in the U.S. are experimenting with new streaming services like YouTube TV, Sling TV, and others, a traditional viewing technology is re-emerging: antennas.
News categories: Horowitz Research, Stephanie Wong, Adriana Waterston, Digital TV, Market Research, OTT, Terrestrial, USA

Verizon makes YouTube TV available to its customers
Apr 23, 2019 – Verizon and Google have announced a partnership to bring YouTube TV to Verizon customers. YouTube TV membership includes six accounts per household, each with its own unique recommendations and personal DVR with no storage space limits.
News categories: Verizon, YouTube TV, Erin McPherson, Heather Rivera, Digital TV, OTT, USA