Digital TV News: Casey Hurbis
Alphonso introduces always-on TV data solution
Apr 3, 2017 – Alphonso has introduced Alphonso Insights, a software-as-a-service (SaaS) offering that enables brands and agencies to conduct real-time analysis of TV content and ad consumption at a granular level and obtain closed loop attribution on TV media spend.
News categories:
Alphonso, Fiat, Ashish Chordia, Casey Hurbis, Advertising, Digital TV, USA
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