Digital TV News: CleverTap

CleverTap releases OTT industry benchmark report
Oct 4, 2018 – CleverTap has announced the release of its Industry Benchmark Report for Media and Entertainment (OTT) Apps. The report helps growth marketers benchmark against some of the most successful apps in the OTT industry.
News categories: CleverTap, Almitra Karnik, Elliot Goldwater, Apps, Big Data, Digital TV, Market Research, OTT

SonyLIV selects CleverTap analytics and engagement platform
Jun 1, 2017 – CleverTap has announced that Sony Pictures Networks India has selected the company’s real-time behavioral data and user insights platform for its SonyLIV video on demand (VOD) service. Sony will leverage CleverTap to gain greater understanding of its users.
News categories: CleverTap, Sony Pictures Networks, Sunil Thomas, Uday Sodhi, Big Data, Digital TV, India, OTT