Digital TV News: Innova

Tata Motors selects HARMAN Automotive's in-vehicle app store
Apr 24, 2024 – Tata Motors has selected the HARMAN Ignite Store as its in-vehicle app store. With the store, OEMs remain in control of the app catalog, the store's look and feel, and the relationship with the user.
News categories: HARMAN, Tata Motors, Jens Beckmann, Anand Kulkani, Apps, Digital TV, In-Car, India

Media Distillery to power Swisscom ad-free replay product
Apr 25, 2024 – Swisscom (SMI: SCMN) has completed deployment of Media Distillery's Ad Break Distillery to power its Replay Comfort ad-free product that enables viewers to avoid commercials on replay.
News categories: Media Distillery, Swisscom, Roland Sars, Philipp Wuethrich, Advertising, Digital TV, IPTV, Switzerland, UX

MagentaTV strengthens addressable TV business with Equativ
Apr 23, 2024 – Deutsche Telekom has unveiled that it will use Equativ's ad serving and server-side ad insertion technology to advance programmatic, ad server-based TV advertising in Germany.
News categories: Equativ, Deutsche Telekom, Arnaud Créput, Dr. Jörg Richartz, Jean-Baptiste Salvin, Alexander Helmke, Advertising, Big Data, Digital TV, Germany, IPTV

Nexxen empowers Australian advertisers using VIDAA ACR data
Apr 22, 2024 – Nexxen has launched TV Viewership Audiences in Australia. TV Viewership Audiences leverages exclusive ACR data from VIDAA to create custom segments based on viewership patterns.
News categories: Nexxen, VIDAA, Josif Zanich, Guy Edri, Advertising, Australia, Big Data, Digital TV, Smart TV, TV OS

TargetVideo integrates AI for video content categorization
Apr 22, 2024 – TargetVideo has integrated AI technology to empower its clients to automatically classify their video content into the categories defined by the Interactive Advertising Bureau (IAB).
News categories: TargetVideo, Uroš Jojić, Advertising, Big Data, Digital TV, Worldwide

Paramount to exclusively represent SkyShowtime advertising sales
Apr 22, 2024 – SkyShowtime has concluded an exclusive deal for Paramount to handle SkyShowtime's advertising sales across all of its markets, providing access to advertising in 20+ European markets.
News categories: SkyShowtime, Paramount, Monty Sarhan, Hristina Georgieva, Lee Sears, Advertising, Digital TV, Europe, Streaming

Sky Sports Main Event latency reduced on Entertainment OS devices
Apr 18, 2024 – Sky Sports Main Event viewers will soon be able to watch the channel in low latency, reducing the time between the action on the pitch and watching on Sky Glass and Stream.
News categories: Sky, Digital TV, Gaming, Set Top Box, Smart TV, Streaming, UK, UX

Graham Media Group selects Bitmovin Playback
Apr 16, 2024 – Bitmovin has announced that Graham Media Group has selected Bitmovin Playback to enhance its viewer experience. The solution includes the Bitmovin Player and Bitmovin Analytics.
News categories: Bitmovin, Graham Media, Stefan Lederer, Kenny Elshoff, Michael Newman, Big Data, Digital TV, Media Player, QoE, Streaming, USA

Dialog, Axiata Group, Bharti Airtel agree on merger in Sri Lanka
Apr 18, 2024 – Dialog Axiata, Axiata Group and Bharti Airtel have agreed to combine operations in Sri Lanka with Dialog acquiring 100% of Airtel Lanka for which Bharti Airtel will receive a 10.355% share of Dialog.
News categories: Dialog Axiata, Axiata, Bharti Airtel, Supun Weerasinghe, Vivek Sood, Dr Hans Wijayasuriya, Gopal Vittal, Ashish Chandra, Digital TV, MandA, Sri Lanka