Digital TV News: MIDiA Research

MIDiA Research begins beta testing of TV show performance tracking tool
Jun 6, 2019 – MIDiA Research is expanding its family of data tools and analytics intelligence to TV shows. The new development, MIDiA Index aggregates data types from multiple sources to create an accurate reading of how well TV shows are really performing.
News categories: MIDiA Research, Karol Severin, Advertising, Big Data, Digital TV, USA