Digital TV News: Marc Bourget

Samba TV taps Oracle Moat to measure viewability of CTV ads
Dec 5, 2019 – Samba TV has announced that it has expanded its integration with Moat by Oracle Data Cloud to measure viewability and invalid traffic across its CTV (Connected TV) impressions.
News categories: Samba TV, Oracle Moat, Marc Bourget, Mark Kopera, Advertising, Digital TV, OTT, USA, Worldwide