Digital TV News: Mark Fratrik

NextGen TV offers clear upside potential according to BIA
Jan 16, 2020 – BIA’s forecast for NextGen TV reveals that local TV Groups stand to increase their revenue growth by 50% within the next ten years from NextGen TV rollouts. The potential growth rate with advanced TV has an 8.0% CAGR revenue growth opportunity compared to a 3.8% CAGR baseline.
News categories: BIA, Rick Ducey, Mark Fratrik, ATSC, Digital TV, Market Research, USA

ATSC 3.0 will drive significant incremental revenue
Feb 14, 2017 – A review of the commercial television broadcasting business by BIA/Kelsey indicates that the investment large and medium market stations are considering making in the ATSC 3.0 standard would be recouped within three years.
News categories: BIA/Kelsey, Mark Fratrik, ATSC, Market Research, Terrestrial, USA