Digital TV News: Mark Grether
Sizmek unveils solution for Advanced TV
Sep 12, 2018 – Sizmek has announced the launch of an Advanced TV initiative with plans to roll-out an integrated solution across linear, addressable, and connected TV. Users will be able to apply AI-driven insights from digital advertising to TV for optimal targeting, reach and frequency.
News categories:
Sizmek, Mark Grether, Mark Zagorski, Carmen Graf, Advertising, Big Data, Digital TV, USA
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