Digital TV News: NCR

Nexxen empowers Australian advertisers using VIDAA ACR data
Apr 22, 2024 – Nexxen has launched TV Viewership Audiences in Australia. TV Viewership Audiences leverages exclusive ACR data from VIDAA to create custom segments based on viewership patterns.
News categories: Nexxen, VIDAA, Josif Zanich, Guy Edri, Advertising, Australia, Big Data, Digital TV, Smart TV, TV OS

Paramount to exclusively represent SkyShowtime advertising sales
Apr 22, 2024 – SkyShowtime has concluded an exclusive deal for Paramount to handle SkyShowtime's advertising sales across all of its markets, providing access to advertising in 20+ European markets.
News categories: SkyShowtime, Paramount, Monty Sarhan, Hristina Georgieva, Lee Sears, Advertising, Digital TV, Europe, Streaming

Netflix posts first quarter 2024 results and outlook
Apr 18, 2024 – Netflix (NASDAQ: NFLX) has posted its first quarter 2024 results and outlook. In the quarter the company added 9.33 million paid memberships to finish at 269.60 million globally.
News categories: Netflix, Digital TV, Results, Streaming, Subscribers, USA, Worldwide

Yahoo brings identity solutions to CTV
Apr 16, 2024 – Yahoo Advertising has announced that Yahoo Identity Solutions is to launch within connected TV (CTV) environments including Paramount, Tubi, NBCUniversal, and FreeWheel.
News categories: Yahoo, Elizabeth Herbst-Brady, Leo O’Connor, Jeff Lucas, Ryan McConville, Jon Mansell, Advertising, Big Data, Digital TV, Streaming, USA

Plex has largest FAST line-up with 1,112 channels
Apr 17, 2024 – Plex now offers 1,112 free-to-stream live TV channels, with more than 800 available in the US. Plex is the most widely available ad-supported VOD and live TV offering, covering more than 180 countries.
News categories: Plex, Keith Valory, Todd Hay, Gavin Bridge, Advertising, Digital TV, Streaming, USA, Worldwide

Virgin Media partners with PubMatic to scale FAST advertising
Apr 18, 2024 – PubMatic (Nasdaq: PUBM) has announced a partnership with Virgin Media to enable advertisers to reach UK audiences at scale through premium ad-funded TV content.
News categories: PubMatic, Virgin Media, Hitesh Bhatt, David Bouchier, Advertising, Digital TV, TV-over-IP, UK

Amagi integrates Intertrust DRM for FAST services
Apr 16, 2024 – Amagi and Intertrust have announced a joint solution that integrates Amagi's CLOUDPORT platform for streaming channels with Intertrust ExpressPlay DRM service to protect FAST content.
News categories: Amagi, Intertrust, Billy Romero, Ali Hodjat, Content Distribution, Digital TV, DRM, Streaming, Worldwide

CTV/OTT expected to be fastest growing media channel in U.S. in 2024
Apr 16, 2024 – Video advertising revenue in the U.S. grew 10.6% YoY in 2023, rising to $52.1 billion. Forty-two percent of this revenue was generated from CTV and OTT, according to research conducted by PwC for the IAB.
News categories: IAB, PwC, David Cohen, Jack Koch, Advertising, Digital TV, Market Research, Streaming, USA

Red Bee Media provides WWTV program and schedule data to REELZ
Apr 16, 2024 – Red Bee Media has announced it is providing REELZ with the WWTV Explorer Service, a program and schedule analysis tool providing access to TV programming and listings, accompanied by metadata.
News categories: Red Bee Media, REELZ, WWTV, Jason Marchese, Steve McGowan, Big Data, Digital TV, USA, UX