Digital TV News: Nielsen IBOPE
Nielsen audience measurement accredited by MRC for Mexico
Mar 27, 2019 – Nielsen has announced that it has been granted accreditation by the Media Rating Council (MRC) for its Television Audience Measurement (TAM) service in 28 cities, offered in Mexico through its joint venture Nielsen IBOPE.
News categories:
Nielsen IBOPE, Media Rating Council, Jose De la Rosa, George W. Ivie, Advertising, Big Data, Mexico
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