Digital TV News: Placed
Comscore to provide local advertising currency for NBCUniversal
May 18, 2023 – Comscore (Nasdaq: SCOR) has announced a partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurement.
News categories:
Comscore, NBCUniversal, Jon Carpenter, Frank Comerford, Advertising, Big Data, Digital TV, USA
Planetcast to showcase distribution technologies at NAB Show 2023
Apr 12, 2023 – Planetcast will feature its suite of products, from Cloud Playout to Media Asset Management (MAM) to Free Ad-supported Streaming TV (FAST) to Over-the-top (OTT) streaming at NAB 2023.
News categories:
Planetcast, Switch Media, Sanjay Duda, Mark Johns, Content Distribution, Digital TV, NABShow, Streaming, Worldwide
Fincons launches AllRights - Content Recommender at NAB Show 2023
Apr 11, 2023 – At NAB Show 2023, Fincons will show a new feature of its rights management suite that combines both AI and standard algorithms to recommend the best content for each client or market.
News categories:
Fincons, Francesco Moretti, Digital TV, NABShow, Worldwide
Circana report sees first signs of U.S. TV purchase refresh cycle
Mar 30, 2023 – Despite the pandemic-driven surge in TV purchases, a Circana report reveals the age of installed TVs is beginning to rise, an early indication of an upcoming TV purchase refresh cycle.
News categories:
Circana, John Buffone, Paul Gagnon, Digital TV, Market Research, Smart TV, USA
TRAI releases recommendations in support of local TV equipment manufacturing
Mar 31, 2023 – The Telecom Regulatory Authority of India (TRAI) has issued recommendations on promoting local manufacturing in the TV broadcasting sector aiming to support indigenous equipment production.
News categories:
Telecom Regulatory Authority of India, Digital TV, India, Regulation, Set Top Box, Smart TV
New Cayenne debuts Porsche Driver Experience
Mar 29, 2023 – The Porsche Cayenne will feature a 12.3" display providing the Porsche Communication Management (PCM) control center. On the PCM, videos can be watched directly via the streaming provider Screenhits TV.
News categories:
Porsche, Screenhits TV, Digital TV, In-Car, Streaming, Worldwide
ARF calls for move away from TV households as basis of TV measurement
Mar 27, 2023 – ARF says move to 'TV-accessible households' is needed as ARF's DASH universe study shows a significant and growing percentage of US homes now consume TV without owning a TV set.
News categories:
Advertising Research Foundation, Paul Donato, Advertising, Big Data, Digital TV, Market Research, USA
Zattoo launches its first own FAST channel
Mar 7, 2023 – Zattoo has launched its own FAST channel, Netzkino. Zattoo has taken over programming of the Netzkino channel from Plaion Pictures with Zattoo also taking care of marketing of the advertising slots.
News categories:
Zattoo, Plaion Pictures, Constanze Gilles, Oliver Knappmann, Hauk Markus, Austria, Digital TV, Germany, Streaming, Switzerland
Global SVOD revenues to reach $124 billion in 2028
Feb 27, 2023 – According to Digital TV Research, global SVOD revenues will reach $124 billion by 2028, up from $99 billion in 2022. The US will add $5 billion of the $25 billion additional revenues between 2022 and 2028.
News categories:
Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Worldwide
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