Digital TV News: Reed Barker

DISH Media expands addressable TV footprint to include Philo
Mar 6, 2024 – DISH Media (NASDAQ: SATS) has partnered with Philo to offer advertisers access to Philo inventory, expanding its addressable footprint beyond DISH TV and SLING TV for the first time.
News categories: DISH Media, Philo, David Antonelli, Reed Barker, Advertising, Digital TV, Streaming, USA

Xandr Community brings together advertisers, publishers, and consumers
May 14, 2019 – Xandr, AT&T's advertising and analytics company, has announced the formation of Community, a curated marketplace of publishers that enables advertisers to reach their audiences at scale in a brand-safe, privacy-protected, premium video environment.
News categories: Xandr, Brian Lesser, Donna Speciale, Henry Embleton, Mark Rotblat, Reed Barker, Advertising, Big Data, Digital TV, USA

Philo unveils connected TV ad platform
Apr 17, 2019 – Streaming television service Philo has revealed a roster of top advertising technology and sales partners as part of the company’s drive to reach advertisers looking for a brand-safe programming solution in the booming vMVPD marketplace.
News categories: Philo, Reed Barker, Advertising, Digital TV, Streaming, USA