Digital TV News: Steve Ballinger
ITV announces new addressable advertising platform: Planet V
Nov 12, 2019 – ITV has announced the launch of its addressable advertising platform - Planet V. Planet V will allow advertisers and agencies control over the purchasing of their campaigns across ITV’s premium VOD service, the ITV Hub.
News categories:
ITV, Kelly Williams, Steve Ballinger, Advertising, Big Data, Digital TV, OTT, UK
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