Digital TV News: Steve Walsh

Comscore renews TV ratings deal with California Oregon Broadcasting
May 30, 2019 – Comscore (Nasdaq: SCOR) and California Oregon Broadcasting have announced an agreement for Comscore to exclusively provide measurement services to their television stations KOBI+ (NBC) and KOBI2 (ThisTV) in Medford, Ore. and KSLR (FOX) and KEVU (MyNet) in Eugene, Ore.
News categories: Comscore, KLSR-TV, KOBI-TV, Steve Walsh, Mark Metzger, Robert Wise, Advertising, Big Data, USA

Comscore signs exclusive measurement deal with Lockwood Broadcast
May 14, 2019 – Comscore and Lockwood Broadcast have announced an agreement for Comscore to exclusively provide measurement services to their television stations in Knoxville, Tenn., Wichita, Kan., Augusta, Ga., Dothan, Ala., Panama City, Fla. and Sherman-Ada-Ardmore, Texas.
News categories: Comscore, Lockwood Broadcast, Steve Walsh, Dave Hanna, Advertising, Big Data, USA

Videa platform integrates Comscore TV Data
Jan 23, 2019 – Videa has announced that it will use Comscore TV data within its automation platform. The addition of Comscore TV data grants media buyers and sellers access to Comscore campaign measurement insights within the Videa platform.
News categories: Videa, Comscore, Mary Barnas, Steve Walsh, Advertising, Big Data, Digital TV, USA

Comscore extends relationship with Scripps to full TV station group deal
Dec 18, 2018 – Comscore has announced a groupwide agreement with The E.W. Scripps (NASDAQ: SSP), expanding its local market television measurement partnership across all Scripps television markets and stations.
News categories: Comscore, E.W. Scripps, Steve Walsh, Brian Lawlor, Advertising, Digital TV, USA

Calkins Digital OTT and mobile apps to integrate comScore audience data
May 17, 2017 – Calkins Digital has announced that it is working with comScore to streamline the integration of verified third-party audience measurement data on OTT platforms, a critical step in the process of local media owners’ monetization of their content and audience across their digital platforms.
News categories: Calkins Digital, comScore, Yancey Douris, Guy Tasaka, Steve Walsh, Apps, Big Data, Digital TV, Mobile, OTT