Digital TV News: Strategy Analytics

Global smart speaker sales were 86.2 million units in 2018
Feb 19, 2019 – The final results are in and they confirm that smart speakers were the hottest consumer electronics product in 2018. Strategy Analytics’ latest research shows that Q4 shipments grew 95% to 38.5 million units.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, Smart Home, Worldwide

Wurl launches server-side ad insertion for Connected TVs
Jan 16, 2019 – Wurl has launched AdSpring for Connected TVs. The cloud-based, turnkey server-side ad insertion (SSAI) solution allows video producers to insert mid-roll ads into linear and VOD programming for distribution to any video service or device.
News categories: Wurl, Sean Doherty, Michael Goodman, Advertising, Content Distribution, Digital TV, OTT, Worldwide

Smart Displays to take 12% of Smart Speaker market in 2019
Jan 4, 2019 – According to an upcoming report from Strategy Analytics, worldwide sales of smart displays, a sub segment of the wider smart speaker market, will grow 111% in 2019 to reach 16.9 million units.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, Smart Home, Worldwide

2019 predictions from Openwave Mobility
Dec 13, 2018 – Openwave Mobility has released its predictions for 2019. These predictions are based on some of the findings from the Mobile Video Industry Council - which includes Tier 1 mobile operators alongside key industry analysts.
News categories: Openwave Mobility, Mobile Video Industry Council, John Giere, Matt Halligan, Indranil Chatterjee, Aman Brar, 5G, Digital TV, Market Research, OTT, Worldwide

200 million homes now have an Ultra HD TV
Dec 6, 2018 – The number of homes worldwide using an Ultra HD TV has now passed the 200 million mark, according to Strategy Analytics. The company predicts that 222 million homes will own an Ultra HD TV by the end of 2018, up nearly 50% over the past twelve months.
News categories: Strategy Analytics, David Mercer, David Watkins, Digital TV, Market Research, Smart TV, Worldwide

Nintendo to re-take number one spot in game console market
Nov 29, 2018 – Nintendo is set to regain its leadership position in video game consoles for the first time since 2009, according to Strategy Analytics. Nintendo is expected to sell 17.3 million Switch consoles worldwide in 2019.
News categories: Strategy Analytics, David Watkins, Chirag Upadhyay, Games Console, Market Research, Worldwide

TV to represent 80% of global video ad spend in 2023
Oct 29, 2018 – According to Strategy Analytics, the majority of budgets geared towards brand awareness continue to prioritize linear TV over online video, all the more as multi-screen access and OTT distribution help traditional broadcasters reach new audiences.
News categories: Strategy Analytics, Michael Goodman, Nitesh Patel, Advertising, Digital TV, Market Research, Worldwide

Amazon Echo has 23% of U.S. smart speaker installations
Oct 22, 2018 – According to a survey from Strategy Analytics, the most popular smart speaker model in the US is the Amazon Echo, which accounts for 23% of all smart speakers in use. Including all its models, Amazon accounts for 63% of smart speakers in use.
News categories: Strategy Analytics, David Watkins, Market Research, Smart Home, USA

Amazon Fire TV Cube will not replace the remote just yet
Sep 19, 2018 – While a voice remote control provides Alexa functionality to current models of Fire TV or Fire TV stick at a substantially lower price, what is the unique selling point of the Fire TV Cube and does it have the ability to replace the remote control completely?
News categories: Strategy Analytics, Christopher Dodge, Chris Schreiner, Digital TV, Market Research, Smart Home, UX, Worldwide