Digital TV News: VIZIO

VIZIO re-designs home screen for easier streaming
Jun 28, 2023 – VIZIO (NYSE: VZIO) is rolling out a re-design of its home screen experience. The new VIZIO Home Screen offers a more intuitive and personalized experience than ever befor
News categories: VIZIO, Kaitlyn Collins, Digital TV, Smart TV, Streaming, TV OS, USA, UX

Magnite announces broad support for direct-buy ad platform
Jun 20, 2023 – Magnite (NASDAQ:MGNI) has announced wide adoption of ClearLine, its ad server-agnostic solution that provides agencies with direct access to video inventory on its platforms.
News categories: Magnite, Sean Buckley, Jim Keller, Matt Jamison, Dan Callahan, Tom Grant, Alexander Stone, Advertising, Digital TV, USA, Worldwide

Telly launches free dual screen Smart TV in the U.S.
May 15, 2023 – Telly has developed a TV combining a 55" 4K HDR display with a separate built-in Smart Screen. Telly has opened ordering for 500,000 free units that will begin shipping to U.S. consumers this summer.
News categories: Telly, Ilya Pozin, Advertising, Digital TV, Smart TV, USA

VIZIO reports Q1 2023 financial results
May 9, 2023 – VIZIO Holding (NYSE: VZIO) has announced results for the three months ended March 31, 2023. The company reported that there are now 17.5 million SmartCast Active Accounts. SmartCast ARPU was $29.20, up 23% YoY.
News categories: VIZIO, William Wang, Advertising, Digital TV, Results, Smart TV, Streaming, USA

MarketCast partners with VIZIO to measure ad performance
Mar 23, 2023 – MarketCast has partnered with Inscape to determine whether ads are recalled accurately, are connected with the right brand, and influence the purchase of the advertiser's products and services.
News categories: MarketCast, VIZIO, John Batter, Ken Norcross, Advertising, Big Data, Digital TV, Smart TV, Streaming, USA

VIZIO selects Whip Media for WatchFree+ ad revenue reporting
Mar 21, 2023 – VIZIO (NYSE: VZIO) has selected Whip Media to help manage ad revenue reporting for WatchFree+, its FAST service. VIZIO will use Whip Media's platform to calculate ad revenue royalties for its content partners.
News categories: Whip Media, VIZIO, Vince Muscarella, Adam Townsend, Advertising, Big Data, Digital TV, Smart TV, Streaming, USA

SpringServe joins Amazon streaming TV ad server certification program
Mar 10, 2023 – SpringServe (NASDAQ:MGNI) is to join the Amazon Publisher Services (APS) Ad Server Certification Program for streaming TV, simplifying APS header bidding integration.
News categories: SpringServe, Amazon Publisher Services, Joe Hirsch, Advertising, Digital TV, Streaming, Worldwide

VIZIO reports Q4 2022 results
Feb 28, 2023 – VIZIO Holding (NYSE: VZIO) has announced results for the three months ended September 30, 2022. The company reported that there are now 17.4 million SmartCast Active Accounts, up 15% YoY.
News categories: VIZIO, Advertising, Digital TV, Results, Smart TV, Streaming, USA

U.S. digital entertainment consumer spending grew $3.7bn in 2022
Mar 7, 2023 – Overall U.S. consumer spending across digital and physical home entertainment formats in 2022 was more than $36.5 billion, an 11.4% increase from the almost $33 billion consumers spent in 2021.
News categories: Digital Entertainment Group, Digital TV, Market Research, Streaming, USA