Digital TV News: t-broad

Verance plans Project OAR support for its watermarking platform
Aug 7, 2019 – Verance has announced plans to add support for Project OAR to its Aspect platform. While the technical specifications of OAR have not been revealed, watermarking is expected to factor into the accurate delivery and decisioning of addressable TV advertising.
News categories: Verance, Project OAR, Nil Shah, Advertising, Digital TV, USA, Watermarking

SK Telecom demonstrates in-car 5G-ATSC 3.0 broadcasting
Jun 4, 2019 – SK Telecom (NYSE: SKM) has announced that it, together with Sinclair Broadcast Group and Harman International Industries, has demonstrated next-generation TV broadcasting by combining an ATSC 3.0-based broadcast system with SK Telecom’s 5G network.
News categories: SK Telecom, Sinclair Broadcast, Harman International, Park Jin-hyo, Chris Ripley, 5G, Advertising, ATSC, Content Distribution, Digital TV, In-Car, Korea, Terrestrial, USA

t-broad uses Alticast cloud technology to enable UX virtualization
May 7, 2019 – Alticast has announced that t-broad has launched Alticast’s cloud-based, user interface (UI) virtualization solution, Apex - Hybrid as part of their next-generation service. This is the first time that an operating partner of Alticast has launch Apex in its hybrid form.
News categories: Alticast, t-broad, Dosa Park, Sukmin Ahn, Cable TV, Digital TV, HTML5, Korea, Set Top Box

SK Broadband signs merger contract with t-broad
Apr 26, 2019 – SK Telecom (NYSE:SKM) has announced that its subsidiary SK Broadband and t-broad, a subsidiary of Taekwang Industrial, have signed a merger contract to better respond to the rapid changes in the pay TV market and strengthen their media competitiveness.
News categories: SK Broadband, t-broad, Cable TV, Digital TV, Korea, MnA

BARB issues invitation to tender for major research contracts
Apr 4, 2019 – BARB, the UK TV audience measurement currency, has issued an invitation to tender for two of its main research contracts. The invitation comes as BARB prepares for the challenge of keeping pace with continuing changes in how people watch television.
News categories: BARB, Justin Sampson, Advertising, Big Data, Digital TV, UK

Fincons Group enables launch of Mediaset's Smart TV advertising platform
Apr 4, 2018 – Fincons Group has been an enabler behind the launch of Publitalia 80’s advertising products ADD+Plus. Publitalia ’80 is now able to offer addressable advertising by leveraging Smart TV capabilities and broadband-broadcast convergence across all Mediaset’s portfolio.
News categories: Fincons Group, Publitalia ’80, Michele Moretti, Paola Colombo, Advertising, Digital TV, HbbTV, Italy, NABShow

Kagan releases 4th quarter U.S. multichannel subscriber report
Mar 10, 2017 – Cord cutting accelerated in the fourth quarter 2016 according to Kagan. Kagan estimates the combined cable, DBS and telco sectors lost 460,000 video customers during the period, bringing the overall 2016 decline to a record 1.8 million.
News categories: Kagan, Cable TV, Digital TV, IPTV, Market Research, Satellite, Subscribers, USA

SNL Kagan releases Q3 U.S. multichannel subscriber report
Nov 14, 2016 – The U.S. multichannel segment produced a drop in third quarter video customers that was slightly worse year-over-year, according to SNL Kagan, though the cable sector continues to show progress in mitigating losses.
News categories: SNL Kagan, Cable TV, Digital TV, IPTV, Market Research, Satellite, Subscribers, USA

U.S. multichannel subscriber loss tops 1 million in 2015
Mar 14, 2016 – According to SNL Kagan, the downward trajectory of the U.S. multichannel segment continued in Q4 2015 despite a resurgence in cable subscriptions and solid DBS results, suggesting a share shift rather than a retreat from cord cutting.
News categories: SNL Kagan, Cable TV, Digital TV, IPTV, Market Research, Satellite, Subscribers, USA