North America Digital TV News

Circle City renews with Nielsen for Local TV measurement
Mar 27, 2024 – Nielsen has announced a renewal with Circle City Broadcasting, Indiana’s only locally owned and operated broadcast and digital news media network, for Local TV measurement.
News categories: Nielsen, Circle City, Paul LeFort, DuJuan McCoy, Advertising, Big Data, Digital TV, USA

FreeWheel releases H2 2023 Video Marketplace Report
Mar 27, 2024 – FreeWheel has released its 2H 2023 Video Marketplace Report. This edition explores video advertising trends for the second half of 2023 in select European countries and the U.S.
News categories: FreeWheel, Advertising, Digital TV, Europe, Market Research, Streaming, USA

Wurl solution matches CTV ads with program context in real time
Mar 26, 2024 – Wurl has announced BrandDiscovery, a GenAI-based CTV advertising solution that enables advertisers to align their ads with content - based on emotions, genres, and brand safety - in real time.
News categories: Wurl, Peter Crofut, Matthew Kramer, Kathy Argyriou, Advertising, Big Data, Digital TV, North America, Streaming

Mediacom launches Xumo Stream Box
Mar 25, 2024 – Mediacom Communications has announced that the Xumo Stream Box, powered by Comcast's Entertainment OS, is now available to its Xtream Internet customers at no additional monthly cost.
News categories: Mediacom, Tapan Dandnaik, Cable TV, Digital TV, Set Top Box, Streaming, USA

US: 10% of streaming video services borrowed from someone else
Mar 20, 2024 – Research from LRG has found that 53% of households in the US have four or more DTC streaming video services. 10% of all DTC services are borrowed from someone else, down from 12% in 2022.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA

Tolka to show datacasting and advertising solutions at NAB Show 2024
Mar 21, 2024 – At the NAB Show, Tolka will promote its extensive range of broadcast media products and services, including its ATSC 3 receiver modules, datacasting solutions and targeted content insertion system.
News categories: Tolka, Michael Day, Advertising, ATSC 3, Content Distribution, Digital TV, NABShow, USA

Comark releases compact transmitter for SFN and NextGen TV
Mar 18, 2024 – Hitachi Kokusai Electric Comark has announced the release of its PARALLAX Compact UHF/VHF liquid-cooled, solid-state DTV transmitter for SFN and NextGen TV requirements.
News categories: Comark, Joe Turbolski, ATSC 3, Content Distribution, Digital TV, NABShow, USA

Paramount+ announces international rollout plan details
Mar 19, 2024 – Paramount+ (NASDAQ: PARA; PARAA) has announced launch timing and pricing for its international ad-supported subscription offering. Its Premium subscription plan is also to be rolled out in Europe.
News categories: Paramount+, Marco Nobili, Lee Sears, Australia, Canada, Digital TV, Europe, Streaming

ATSC expanding video compression options for ATSC 3.0
Mar 15, 2024 – ATSC is working to add the video compression method Versatile Video Coding (VVC) as an option in addition to the HEVC technology used in the current roster of ATSC 3.0 broadcast standards.
News categories: Advanced Television Systems Committee, Madeleine Noland, ATSC 3, Content Distribution, Digital TV, Media Player, USA