SEPTEMBER 18, 2006 – Vimio plc, a leading provider of media distribution solutions and content to mobile network operators, which was admitted to trading on AIM in September 2005, is pleased to announce that it has entered into an agreement with Bharti Telesoft Ltd (“Bharti Telesoft”), an Indian software group, to deploy TV services to mobile phone users in the Indian market.

Vimio’s technology enables live TV to be streamed to mobile phones over GPRS, Edge and 3G technologies.

Bharti Telesoft provides a range of value added products and solutions and business support systems to mobile network operators around the world. To date, it has deployed products and solutions in over 35 countries on over 100 networks, enabling service provision to 150 million users across 5 continents. Bharti Telesoft’s products enable service providers to offer differentiated services, reduce customer churn, increase ARPU (Average Revenue per User) and assist operators in generating significant sustainable new revenue streams.

Bharti Telesoft and Vimio have commenced the implementation of the infrastructure required to deploy live TV on mobile phones in India. Both companies have committed to work together to address the needs of the Indian mobile phone market.

At the end of 2005, there were an estimated 75.3 million mobile subscribers in India, up from 48 million a year earlier, which represents an annual increase of 47 per cent. Market researcher iSuppli predicts that the total mobile subscriber base in India will rise to 278 million by 2010, a cellular penetration rate of 23.9 per cent of the forecast population.

Malachy Harkin, Chief Executive of Vimio, commented:

“This first stage roll out of live TV in India is significant for Vimio. With long term exponential growth in mobile phone usage predicted, India is an extremely important market for any supplier to the mobile phone industry. We would expect commercial deployment of live TV to be rolled out in early 2007"

“Once launched, our live TV service will have the potential to reach all mobile phone users in the second largest population in the world – which would clearly be a major step forward for Vimio and its partners.”

Sanjiv Mital, Chief Executive of Bharti Telesoft, commented:

“We are excited to be strengthening our content proposition for our Indian customers and believe there is great potential for delivering live TV to a mobile phone. Indian subscribers have been very quick to take up new, innovative mobile services and offering the latest in infotainment and live TV will certainly address this demand.”

ENQUIRIES:

Vimio plc
Padraic Marren, VP Business Development
Tel: +353 1 865 2400 / + 353 87 6980943

Pelham Public Relations
Tel: +44 (0)20 7743 6679
Archie Berens

Bharti Telesoft
Andrea Stone
Head of Marketing Communications
[email protected]
Mobile: +91 98 1865 0410
Tel: +91 11 4161 1666
Fax: +91 11 4161 1777
www.bhartitelesoft.com