Digital TV News: ADB

Telenor chooses ADB video management system for Nordic operations
Aug 22, 2024 – Telenor has extended its adoption of ADB's graphyne® video management system to Sweden and Finland. graphyne aggregates an operator's own content and 3rd party streaming services into one platform.
News categories: ADB, Telenor, Philippe Lambinet, Emil Hansen, Cable TV, Content Distribution, Digital TV, Finland, IPTV, Sweden

AIP's SGAI intgerated with castLabs' PRESTOplay video player
Apr 12, 2024 – Ad Insertion Platform (AIP) has announced that castLabs' PRESTOplay is the first video player fully compatible with its Server-Guided Ad Insertion (SGAI) technology: AdBlendr.
News categories: Ad Insertion Platform, castLabs, Laurent Potesta, Christophe Kind, Advertising, Digital TV, Media Player, NABShow, Streaming, Worldwide

Ad Insertion Platform unveils server-guided ad insertion (SGAI) product
Apr 9, 2024 – Ad Insertion Platform has announced AdBlendr, a Server-Guided Ad Insertion (SGAI) product. AdBlendr ensures a flawless targeted ad insertion experience while maintaining optimal latency levels.
News categories: Ad Insertion Platform, Laurent Potesta, Advertising, Content Distribution, Digital TV, NABShow, Worldwide

Verance shows HbbTV ADB2 watermarking at DVB World 2024
Mar 19, 2024 – At the 2024 DVB World Conference, Verance is showing a demonstration of its watermarking technology integrated into the HbbTV ADB2 application discovery ecosystem.
News categories: Verance, HbbTV Association, Nil Shah, Vincent Grivet, Advertising, Apps, Broadcast, Content Identification, Digital TV, Germany, HbbTV, Smart TV, Worldwide

Casablanca Online chooses PlayBox Neo media management and playout
Nov 6, 2023 – Casablanca Online has chosen PlayBox Neo's broadcast media management and playout servers and software to control scheduling, dynamic ad insertion and automated playout for a new HD TV channel in Brazil.
News categories: PlayBox Neo, Casablanca Online, Sonya Chakarova, Alex Pimentel, Manoel Rocha, Brazil, Content Distribution, Digital TV

MainConcept combines immersive advertising with encoding efficiency
Sep 13, 2023 – MainConcept has announced it will showcase its new codec-based, server-side ad-technology at IBC. The technology allows personalized, overlay ads to be embedded into streams, at scale.
News categories: MainConcept, Thomas Kramer, Advertising, Content Distribution, Digital TV, IBCShow, Streaming, Worldwide

ADB strengthens cooperation with MediaTek
Feb 8, 2022 – ADB has once again selected MediaTek as a chipset provider for its hybrid DVB / IPTV and OTT STB platforms. The ADB devices will be equipped with the high performance MT5751A (K8) SoC from MediaTek.
News categories: ADB, MediaTek, Krzysztof Biliński, Digital TV, Semiconductor, Set Top Box, Worldwide

CANAL+ Polska launches next-generation service with ADB
Dec 10, 2021 – CANAL+ has selected ADB's pay TV management system and STB client software to launch a next-generation of service to its subscribers. As part of the project, the STB UI was customized to match the style of the CANAL+ online service.
News categories: ADB, CANAL+ Polska, Jacek Galik, Artur Przybysz, Digital TV, Middleware, Poland, Satellite, Set Top Box, UX

Extreme Reach releases Q2 2021 Video Benchmarks report
Aug 12, 2021 – Extreme Reach (ER) has announced findings from its Video Benchmarks Report for Q2 2021. Connected TV, at 35% of the impressions mix in Q2, continues to be the lead platform of choice for ER clients.
News categories: Extreme Reach, Mary Vestewig, Advertising, Digital TV, Market Research, Streaming, USA