Digital TV News: E.W. Scripps

NextGen TV broadcasting begins in Green Bay, WI
Jan 25, 2022 – Television stations in Green Bay, Wisconsin have begun broadcasting with NextGen TV, powered by ATSC 3.0. The launch includes WBAY-TV (ABC), WFRV-TV (CBS), WLUK-TV (FOX), WGBA-TV (NBC) and WCWF (CW).
News categories: BitPath, Scripps, Nexstar, ATSC 3, Content Distribution, Digital TV, USA

LiveRamp launches enhanced TV platform
Oct 12, 2021 – LiveRamp (NYSE: RAMP) has added streaming inventory forecasting and data collaboration to its TV platform enabling media sellers and advertisers to collaborate, activate, and quantify media campaigns across all TV inventory.
News categories: LiveRamp, Jay Prasad, Advertising, Digital TV, USA

Xandr introduces premium video inventory catalog
Sep 30, 2021 – Xandr has launched its Premium Video Catalog, providing access to over 1,400 one-to-one video and CTV inventory deals and over 2,500 off-the-shelf audience deals across North America.
News categories: Xandr, Alex Chatfield, Kyle Brennan, Tom Sly, Advertising, Digital TV, Streaming, USA

NEXTGEN TV launches in Kansas City, MO
Aug 24, 2021 – BitPath has announced that KMBC-TV (ABC), KCTV (CBS), KSHB-TV (NBC), WDAF-TV (FOX), KCPT (PBS), KCWE (CW), KSMO-TV (MyNet) and KMCI-TV (IND) are now available to Kansas City area viewers in NEXTGEN TV format.
News categories: BitPath, ATSC 3, Content Distribution, Digital TV, USA

NEXTGEN TV expands to 11 stations in Phoenix
Jul 14, 2021 – As the first market in the U.S. to experience NEXTGEN TV when it launched in 2018, audiences in the Phoenix area can now enjoy an expanded roster of 11 local stations delivering the next generation broadcast technology.
News categories: Pearl TV, E.W. Scripps, Univision Communications, Anne Schelle, Brian Lawlor, Greg Coburn, ATSC 3, Content Distribution, Digital TV, USA

NEXTGEN TV begins broadcasting in Baltimore
Jun 24, 2021 – Six local television stations in Baltimore, MD, including WMAR-TV, WBAL-TV, WBFF, WNUV, and WMPT and WMPB have begun broadcasting using NEXTGEN TV, powered by ATSC 3.0 technology.
News categories: BitPath, John Hane, Brian Lawlor, Dan Joerres, Mark Aitken, Larry D. Unger, Michael Anderson, ATSC 3, Content Distribution, Digital TV, USA

SFN capability of NEXTGEN TV boosts reception robustness
Jun 15, 2021 – The Single Frequency Network (SFN) capability of NEXTGEN TV can help broadcasters enhance the robustness of reception of TV signals, according to results from Phoenix Model Market testing.
News categories: Pearl TV, Phoenix Model Market, Anne Schelle, Dave Folsom, ATSC 3, Content Distribution, Digital TV, USA

Univision signs up to Project OAR
Feb 2, 2021 – Univision has announced that it has joined Project OAR, the consortium of American media companies created to establish a common technology for dynamic, addressable advertising management for TV.
News categories: Univision, Project OAR, Donna Speciale, Adam Gaynor, Advertising, Big Data, Digital TV, USA

Scripps completes acquisition of ION Media
Jan 7, 2021 – Scripps (NASDAQ: SSP) and Black Diamond Capital Management have closed Scripps' acquisition of ION Media Networks. Scripps is combining ION with the Katz networks and Newsy to create a national U.S. TV networks business.
News categories: Scripps, Black Diamond, Adam Symson, Christopher W. Parker, Content Distribution, MandA, USA