Digital TV News: HBO

Astro adds WeTV to its Ultra Box
May 23, 2023 – Astro has added WeTV, a streaming service from Tencent, to its Ultra Box. Astro customers can access the entertainment content by adding WeTV VIP to their Astro subscription.
News categories: Astro, WeTV, Apps, Digital TV, Malaysia, Set Top Box

Global SVOD subscriptions to be 400 million higher by 2028
May 15, 2023 – Digital TV Research expects global SVOD subscriptions to increase by 400 million between 2022 and 2028 to reach 1.76 billion, revealing that there is still plenty of SVOD growth left.
News categories: Digital TV Research, Simon Murray, China, Digital TV, Market Research, Streaming, Subscribers, Worldwide

Warner Bros. Discovery adds 1.6 million DTC subscribers in 1Q 2023
May 5, 2023 – Warner Bros. Discovery (Nasdaq: WBD) has reported results for the quarter ended March 31, 2023. Direct-to-Consumer subscribers totalled 97.6 million at period-end, up 1.6 million versus the end of Q4 2022.
News categories: Warner Bros. Discovery, Digital TV, Results, Streaming, Subscribers, Worldwide

Half of ad-supported Netflix subscribers find the ad load heavy
Apr 24, 2023 – Though Netflix's ad-supported tier averages less than 5 minutes of ads per hour, 49% of Basic with Ads subscribers found it to varying degrees heavy, with 17% seeing it as excessive, according to Aluma.
News categories: Aluma, Michael Greeson, Advertising, Digital TV, Market Research, Streaming, USA

Global AVOD revenues to have grown $50 billion by 2028
Apr 24, 2023 – According to Digital TV Research, global AVOD revenues will reach $91bn in 2028, up from $41bn in 2022. The US will contribute 41% to the 2028 total, adding $20 billion between 2022 and 2028.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Worldwide

PlayOn and MediaRadar ink streaming data deal
Apr 6, 2023 – MediaRadar and PlayOn have announced that MediaRadar will use data derived from video captured via PlayOn to enhance their streaming Media advertising analytics and insights products.
News categories: MediaRadar, PlayOn, Todd Krizelman, Jeff Lawrence, Advertising, Big Data, Digital TV, Streaming, USA

Games revenue to reach $215bn by 2027 overtaking Pay TV and cinema
Mar 29, 2023 – Omdia research has revealed global consumer spend on games is set to reach $215bn by 2027. The transmedia space continues to expand as more videogame franchises make their way to the large and small screen.
News categories: Omdia, Maria Rua Aguete, Digital TV, Gaming, Market Research, USA, Worldwide

ZEE5 now available on Astro's Ultra and Ulti boxes
Mar 23, 2023 – Astro has added ZEE5 and Viu to its Ultra and Ulti Boxes, bringing in more global entertainment to customers' homes and devices, and expanding the number of streaming apps on the platform to ten.
News categories: Astro, ZEE5, Viu, Apps, Digital TV, Malaysia, Satellite, Set Top Box, Streaming

Viu app comes to Astro's Ultra Box
Mar 10, 2023 – Astro has expanded its streaming service, adding the Viu app to its platform. Astro customers can now access Viu on multi-screens, including on its Ultra Box.
News categories: Astro, Viu, Agnes Rozario, Janice Lee, Apps, Digital TV, Malaysia, Satellite, Set Top Box, Streaming